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Dr. Devi Meenakshi. K

Assistant Professor (Sr,) English Department, School of Social Sciences and Languages, VIT Vellore, Tamil Nadu, India

Gorbachev Rd

Tamil Nadu

Vellore, IN Tamil Nadu 632014

India

  • Assistant Professor (Sr,) English Department, School of Social Sciences and Languages, VIT Vellore, Tamil Nadu, India

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Brand Awareness - A Study among Biscuit Consumers in Madurai City

International Journal of Management (IJM), 11 (3), 2020,pp. 28–35.
Number of pages: 8 Posted: 29 Apr 2020
Dr. R. Geetha and Dr. Devi Meenakshi. K
Assistant Professor, Commerce Department, School of Social Sciences and Languages, VIT Vellore, Tamil Nadu, India and Assistant Professor (Sr,) English Department, School of Social Sciences and Languages, VIT Vellore, Tamil Nadu, India
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Customer Relationship Management, Hotel industry, Tourism, Culture