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Muhammad Hasyim

Hasanuddin University (UNHAS)

Jalan Perintis Kemerdekaan Km 10 Tamalanrea

Makassar, IN South Sulawesi 90245

Indonesia

http://https://unhas.ac.id

  • Hasanuddin University (UNHAS)

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    • Tel: 08152521787
    • Fax: 90235
SCHOLARLY PAPERS

14

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16

Scholarly Papers (14)

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1.

Linguistic Functions of Emoji in Social Media Communication

Opción, Año 35, Regular No.24 (2019)
Number of pages: 20 Posted: 18 Jun 2020 Last Revised: 13 Aug 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 5,913 (3,533)

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Emoji, Sign, Syntax, Semantic, Paradigm

2.

Artificial Intelligence: Machine Translation Accuracy in Translating French-Indonesian Culinary Texts

Number of pages: 6 Posted: 14 Apr 2021
Muhammad Hasyim, Firman Saleh, Rudy Yusuf and Asriani Abbas
Hasanuddin University (UNHAS), Hasanuddin University - Faculty of Cultural Sciences, Hasanuddin University - Faculty of Cultural Sciences and Hasanuddin University - Faculty of Cultural Sciences
Downloads 1,294 (39,598)
Citation 4

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Machine translation; Google translation; accuracy; culinary texts; artificial intelligence

3.

Online Advertising: How the Consumer Goods Speaks to Women

Opción, Año 35, No.89 (2019)
Number of pages: 22 Posted: 18 Jun 2020 Last Revised: 13 Aug 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 577 (117,644)
Citation 3

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Women, Advertising, Media, Consumer, Goods

4.

Semiotic Model for Equivalence and Non-equivalence in Translation

Downloads 435 (172,233)
Citation 7

Semiotic Model for Equivalence and Non-equivalence in Translation

Humanities & Social Sciences Reviews, 2020
Number of pages: 11 Posted: 29 Sep 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 370 (205,516)
Citation 7

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Semiotic Model, Translation, Equivalence, Non-equivalence, Sign

Semiotic Model for Equivalence and Non-Equivalence in Translation

Humanities & Social Sciences Reviews, Vol 8, No 3, 2020
Number of pages: 11 Posted: 18 Jun 2020 Last Revised: 13 Aug 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 65 (938,792)

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Semiotic Model, Translation, Equivalence, Non-equivalence, Sign

5.

The Metaphor of Consumerism

Journal of Language Teaching and Research, Vol. 8, No. 3, pp. 523-530, May 2017
Number of pages: 8 Posted: 29 Sep 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 402 (182,532)

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metaphor, consumerism, semiotic, product, society of consumerism

6.

The Philosophy of Kajaolaliddong: A Basic Pattern of Life and Culture in Bugis and Makassar

Systematic Reviews in Pharmacy Vol 11, Issue 12, December 2020
Number of pages: 5 Posted: 21 Dec 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 273 (279,442)

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Philosophy, History, Local, Kajaolaliddong, Pangadereng

7.

COVID-19 Mythology and Netizens Parrhesia Ideological Effects of Coronavirus Myths on Social Media Users

PJAEE, 17 (4) (2020)
Number of pages: 12 Posted: 30 Nov 2020
Burhanuddin Arafah and Muhammad Hasyim
Hasanuddin University and Hasanuddin University (UNHAS)
Downloads 203 (375,182)

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COVID-19 Myths, Coronavirus, Media Effects, Mythology, Netizens Parrhesia

8.

The Brand Personality of Toraja Coffee as a Tourism Destination

PJAEE, 17 (4) (2020)
Number of pages: 14 Posted: 30 Jan 2021
Muhammad Hasyim, Prasuri Kuswarini and . Masdiana
Hasanuddin University (UNHAS), Hasanuddin University - Faculty of Cultural Sciences and Hasanuddin University - Faculty of Cultural Sciences
Downloads 180 (420,133)

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Toraja Coffee, Brand Pesonality, Foreign Tourist

9.

Othering the Self as a Form of Mimicry in the English Translation of Hirata’s Laskar Pelangi

Number of pages: 10 Posted: 29 Sep 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 132 (554,631)

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Andrea Hirata; The Rainbow Troops; Mimicry; Post-colonial Translation; Self and Other

10.

The Factory Industry and Local Community around a PT Semen Tonasa Factory: A Case study of Two Communities in the Pangkep Regency

International Journal of Innovation, Creativity and Change. www.ijicc.net Volume 13, Issue 7, 2020
Number of pages: 15 Posted: 21 Oct 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 61 (989,921)

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Impact of the Factory Industry, Livelihoods Around the Factory, Local Community

11.

The Comparison of Visual Appearance between Sawerigading and Hikaru Genji: Symbolism of The Buginese-Japanese Masculinity in Folklor Reconstruction

Number of pages: 6 Posted: 02 Nov 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 51 (1,063,489)

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Sawerigading, Hikaru Genji, Visual, Comparison, Symbol

12.

The Speech Act of Complaint: Socio-Cultural Competence Used by Native Speakers of English and Indonesian

International Journal of Psychosocial Rehabilitation, Vol. 24, Issue 06, 2020
Number of pages: 13 Posted: 29 Sep 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 42 (1,157,785)
Citation 1

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Complaint speech act; English complaint strategy; Indonesian complaint strategy; socio-cultural competence; cross-cultural communications

13.

The New Toraja Destination: Adding Value ‘Toraja Coffee’ of the Sustainable Tourism Development

IOP Conf. Series: Earth and Environmental Science 575 (2020) 012072
Number of pages: 11 Posted: 12 Jan 2021
Muhammad Hasyim, Burhanuddin Arafah and P Kuswarini
Hasanuddin University (UNHAS), Hasanuddin University and Hasanuddin University (UNHAS)
Downloads 38 (1,209,354)
Citation 1

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New Toraja, Coffee Toraja, tourism

14.

Foreign Tourists' Perceptions of Toraja as a Cultural Site in South Sulawesi, Indonesia

African Journal of Hospitality, Tourism and Leisure, Volume 8 (3) - (2019)
Posted: 21 Dec 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)

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Toraja, Cultural Site, Funeral Ceremony, Tourist’s Perception, Stone Grave, Indonesia