Muhammad Hasyim

Hasanuddin University (UNHAS)

Jalan Perintis Kemerdekaan Km 10 Tamalanrea

Makassar, IN South Sulawesi 90245

Indonesia

http://https://unhas.ac.id

SCHOLARLY PAPERS

14

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455

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Scholarly Papers (14)

1.

Online Advertising: How the Consumer Goods Speaks to Women

Opción, Año 35, No.89 (2019)
Number of pages: 22 Posted: 18 Jun 2020 Last Revised: 13 Aug 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 111 (297,407)
Citation 3

Abstract:

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Women, Advertising, Media, Consumer, Goods

2.

The Metaphor of Consumerism

Journal of Language Teaching and Research, Vol. 8, No. 3, pp. 523-530, May 2017
Number of pages: 8 Posted: 29 Sep 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 72 (389,203)

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metaphor, consumerism, semiotic, product, society of consumerism

3.

COVID-19 Mythology and Netizens Parrhesia Ideological Effects of Coronavirus Myths on Social Media Users

PJAEE, 17 (4) (2020)
Number of pages: 12 Posted: 30 Nov 2020
Burhanuddin Arafah and Muhammad Hasyim
Hasanuddin University and Hasanuddin University (UNHAS)
Downloads 70 (395,204)

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COVID-19 Myths, Coronavirus, Media Effects, Mythology, Netizens Parrhesia

Semiotic Model for Equivalence and Non-equivalence in Translation

Humanities & Social Sciences Reviews, 2020
Number of pages: 11 Posted: 29 Sep 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 50 (473,142)
Citation 7

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Semiotic Model, Translation, Equivalence, Non-equivalence, Sign

Semiotic Model for Equivalence and Non-Equivalence in Translation

Humanities & Social Sciences Reviews, Vol 8, No 3, 2020
Number of pages: 11 Posted: 18 Jun 2020 Last Revised: 13 Aug 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 12 (706,849)

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Semiotic Model, Translation, Equivalence, Non-equivalence, Sign

5.

Linguistic Functions of Emoji in Social Media Communication

Opción, Año 35, Regular No.24 (2019)
Number of pages: 20 Posted: 18 Jun 2020 Last Revised: 13 Aug 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 46 (481,337)

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Emoji, Sign, Syntax, Semantic, Paradigm

6.

Artificial Intelligence: Machine Translation Accuracy in Translating French-Indonesian Culinary Texts

Number of pages: 6 Posted: 14 Apr 2021
Muhammad Hasyim, Firman Saleh, Rudy Yusuf and Asriani Abbas
Hasanuddin University (UNHAS), Hasanuddin University - Faculty of Cultural Sciences, Hasanuddin University - Faculty of Cultural Sciences and Hasanuddin University - Faculty of Cultural Sciences
Downloads 29 (564,628)

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Machine translation; Google translation; accuracy; culinary texts; artificial intelligence

7.

The Philosophy of Kajaolaliddong: A Basic Pattern of Life and Culture in Bugis and Makassar

Systematic Reviews in Pharmacy Vol 11, Issue 12, December 2020
Number of pages: 5 Posted: 21 Dec 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 21 (615,991)

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Philosophy, History, Local, Kajaolaliddong, Pangadereng

8.

The New Toraja Destination: Adding Value ‘Toraja Coffee’ of the Sustainable Tourism Development

IOP Conf. Series: Earth and Environmental Science 575 (2020) 012072
Number of pages: 11 Posted: 12 Jan 2021
Muhammad Hasyim, Burhanuddin Arafah and P Kuswarini
Hasanuddin University (UNHAS), Hasanuddin University and Hasanuddin University (UNHAS)
Downloads 9 (703,418)
Citation 1

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New Toraja, Coffee Toraja, tourism

9.

Othering the Self as a Form of Mimicry in the English Translation of Hirata’s Laskar Pelangi

Number of pages: 10 Posted: 29 Sep 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 9 (703,418)

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Andrea Hirata; The Rainbow Troops; Mimicry; Post-colonial Translation; Self and Other

10.

The Speech Act of Complaint: Socio-Cultural Competence Used by Native Speakers of English and Indonesian

International Journal of Psychosocial Rehabilitation, Vol. 24, Issue 06, 2020
Number of pages: 13 Posted: 29 Sep 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 9 (703,418)

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Complaint speech act; English complaint strategy; Indonesian complaint strategy; socio-cultural competence; cross-cultural communications

11.
Downloads 7 (718,731)

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Sawerigading, Hikaru Genji, Visual, Comparison, Symbol

12.

The Brand Personality of Toraja Coffee as a Tourism Destination

PJAEE, 17 (4) (2020)
Number of pages: 14 Posted: 30 Jan 2021
Muhammad Hasyim, Prasuri Kuswarini and . Masdiana
Hasanuddin University (UNHAS), Hasanuddin University - Faculty of Cultural Sciences and Hasanuddin University - Faculty of Cultural Sciences
Downloads 5 (734,481)

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Toraja Coffee, Brand Pesonality, Foreign Tourist

13.

The Factory Industry and Local Community around a PT Semen Tonasa Factory: A Case study of Two Communities in the Pangkep Regency

International Journal of Innovation, Creativity and Change. www.ijicc.net Volume 13, Issue 7, 2020
Number of pages: 15 Posted: 21 Oct 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)
Downloads 5 (734,481)

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Impact of the Factory Industry, Livelihoods Around the Factory, Local Community

14.

Foreign Tourists' Perceptions of Toraja as a Cultural Site in South Sulawesi, Indonesia

African Journal of Hospitality, Tourism and Leisure, Volume 8 (3) - (2019)
Posted: 21 Dec 2020
Muhammad Hasyim
Hasanuddin University (UNHAS)

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Toraja, Cultural Site, Funeral Ceremony, Tourist’s Perception, Stone Grave, Indonesia