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Marina Leban

ESCP Europe Business School

8, Avenue de la porte de Champerret

Paris, 75017

France

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Scholarly Papers (1)

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Transformational Effects of Social Media Lurking Practices on Luxury Consumption

Journal of Business Research, 116, 514-521. doi:10.1016/j.jbusres.2019.09.010, The University of Auckland Business School Research Paper Series, ESCP Business School Research Paper
Posted: 10 Dec 2021
Marina Leban, Yuri Seo and Benjamin G. Voyer
ESCP Europe Business School, University of Auckland Business School and ESCP Business School

Abstract:

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Lurking, Digital virtual consumptionm, Unconventional luxury consumption, Visual social media