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Ashutosh Dutt

MICA

Shela Village

Off Sarkhej - Sanand Highway

Ahmedabad, 380058

India

SCHOLARLY PAPERS

1

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199

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0

Scholarly Papers (1)

1.

Effects of Political Advertising - A Research Agenda

Number of pages: 62 Posted: 24 Jul 2023
Ashutosh Dutt and Varsha Jain
MICA and MICA
Downloads 199 (387,924)

Abstract:

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Political Advertising, Voter Attitude, Voter Behaviour, Political Leader, Political Parties, Conceptual framework