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Atenaz Nourian
Shahid Beheshti University
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SCHOLARLY PAPERS
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Scholarly Papers (1)
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Case Study on the Relationship between the Legitimacy of a Brand and the Loyalty of Its Customers
International Conference on Banking, Finance and Investment, 2023
Number of pages: 4
Posted: 15 Mar 2023
Behnaz ghiasvand
, Atenaz Nourian and
Mahnaz Moghadam
Shahid Beheshti University, Shahid Beheshti University and Shahid Beheshti University
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Abstract:
Majid, Brand, Trust, Customer Loyalty, Sport, Behavior
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