Alisa Yinghao Wu

Independent

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Benchmarking Scholarship in Consumer Research: The p-Index of Thought Leadership

Columbia Business School Research Paper No. 4528543

Number of pages: 54 Posted: 02 Aug 2023 Last Revised: 23 Jan 2024

Michel Tuan Pham, Alisa Yinghao Wu and Danqi Wang

Columbia University - Columbia Business School, Independent and Independent

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