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Huriyah Huriyah

affiliation not provided to SSRN

SCHOLARLY PAPERS

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Scholarly Papers (1)

1.

Understanding the Role of University Commitment, Socioeconomic Background, and Brand Trust in Shaping Brand Loyalty in Islamic Higher Education in Indonesia

Number of pages: 29 Posted: 04 Oct 2024
Universitas Islam Negeri Antasari, Banjarmasin, College of Commerce and Business Administration, Dhofar University, Universitas Islam Negeri Antasari, Banjarmasin, Universitas Islam Negeri Antasari, Banjarmasin and affiliation not provided to SSRN
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Abstract:

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Brand trust, Gender, University Commitment, Socioeconomic background.