Behavioral Ethics: Can It Help Lawyers (and Others) Be Their Best Selves?

46 Pages Posted: 13 Apr 2014

See all articles by Robert A. Prentice

Robert A. Prentice

University of Texas at Austin - McCombs School of Business

Date Written: April 12, 2014

Abstract

Using the principles of behavioral psychology and related fields, marketers have changed human behavior in order to increase sales. Governments have used these same principles to change human behavior in order to advance policy goals, such as increasing savings behavior or organ donation. This article surveys a significant portion of the new learning in behavioral ethics in support of the claim that by teaching behavioral ethics we have a realistic chance to improve the ethicality of human decision making and actions.

Keywords: Ethics, Morality, Integrity, Unethical Behavior

JEL Classification: G34

Suggested Citation

Prentice, Robert A., Behavioral Ethics: Can It Help Lawyers (and Others) Be Their Best Selves? (April 12, 2014). Notre Dame Journal of Law, Ethics and Public Policy, Forthcoming. Available at SSRN: https://ssrn.com/abstract=2424249

Robert A. Prentice (Contact Author)

University of Texas at Austin - McCombs School of Business ( email )

Austin, TX 78712
United States

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