The Emerging Bright Side: Positive Business Ethics Education

Hillard, J., & Dent, E. B. (2017). A positive approach answering business ethics educational ineffectiveness. Journal of Applied Management and Entrepreneurship. 22(2), 39-66.

28 Pages Posted: 1 Oct 2018 Last revised: 5 Feb 2019

See all articles by Jeff Hillard

Jeff Hillard

Stevenson University

Eric Dent

Florida Gulf Coast University; Florida Gulf Coast University - Lutgert College of Business

Date Written: April 8, 2017

Abstract

This article utilizes the methodology of evidence-based research to address the research question: Can scholarly literature be extended to develop a positive approach that motivates students and increases the effectiveness of business ethics education? Positive business ethics is defined as an inspired commitment to build long-term personal, organizational, and societal success through the consistent pursuit of ethical business behavior. Unfortunately, the business ethics content integrated into business discipline textbooks is primarily focused on unethical behavior and short-term perspectives and is lacking relevant context of business disciplines, leaving business schools poorly positioned to address AACSB ethical understanding and decision-making learning outcomes standards. Fortunately, the foundations of a positive approach have begun to emerge. Positive business ethics education fundamentally asserts that business people’s roles in society have great worth and that ethical behavior is relevant to their career success. A balanced approach reframes ethical dilemmas into ethical opportunities, transforming career-motivated business students into ethical managers who create long-term value in their successful virtuous organizations. Integrating a positive approach to business ethics education across the business disciplines will improve educational effectiveness, add quality to business schools, prepare the next generation of ethical managers and leaders, enhance careers, add value to businesses, and benefit society at large.

Keywords: Positive business ethics, Business ethics, AACSB Ethical, Decision Making, Ethics education,

Suggested Citation

Hillard, Jeff and Dent, Eric, The Emerging Bright Side: Positive Business Ethics Education (April 8, 2017). Hillard, J., & Dent, E. B. (2017). A positive approach answering business ethics educational ineffectiveness. Journal of Applied Management and Entrepreneurship. 22(2), 39-66., Available at SSRN: https://ssrn.com/abstract=2929303

Jeff Hillard

Stevenson University ( email )

100 Campus Circle
Owings Mills, MD 21117
United States

Eric Dent (Contact Author)

Florida Gulf Coast University ( email )

10485 FGCU Blvd S
Ft. Myers, FL 33965-6565
United States

Florida Gulf Coast University - Lutgert College of Business ( email )

10485 FGCU Blvd S
Fort Myers, FL
United States

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