The Unintended Consequences of Stay-at-Home Policies on Work Outcomes: The Impacts of Lockdown Orders on Content Creation

43 Pages Posted: 1 Dec 2020

See all articles by Xunyi Wang

Xunyi Wang

Baylor University - Hankamer School of Business

Reza Mousavi

University of Virginia ; University of Virginia

Yili Hong

University of Houston - C.T. Bauer College of Business

Date Written: November 30, 2020

Abstract

The COVID-19 pandemic has posed an unprecedented challenge to individuals around the globe. To mitigate the spread of the virus, many states in the U.S. issued lockdown orders to urge their residents to stay at their homes, avoid get-togethers, and minimize physical interactions. While many offline workers are experiencing significant challenges performing their duties, digital technologies have provided ample tools for individuals to continue working and to maintain their productivity. Although using digital platforms to build resilience in remote work is effective, other aspects of remote work (beyond the continuation of work) should also be considered in gauging true resilience. In this study, we focus on content creators, and investigate how restrictions in individual’s physical environment impact their online content creation behavior. Exploiting a natural experimental setting wherein four states issued state-wide lockdown orders on the same day whereas five states never issued a lockdown order, and using a unique dataset collected from a short video-sharing social media platform, we study the impact of lockdown orders on content creators’ behaviors in terms of content volume, content novelty, and content optimism. We combined econometric methods (difference-in-differences estimations of a matched sample) with machine learning-based natural language processing to show that on average, compared to the users residing in non-lockdown states, the users residing in lockdown states create more content after the lockdown order enforcement. However, we find a decrease in the novelty level and optimism of the content generated by the latter group. Our findings have important contributions to the digital resilience literature and shed light on managers’ decision-making process related to the adjustment of employees’ work mode in the long run. Our findings also have important implications for designing digital platforms that are used for building resilience in an ecosystem.

Keywords: COVID-19, crises, digital resilience, content creators, natural experiment, difference-in-differences, text analytics, natural language processing (NLP)

Suggested Citation

Wang, Xunyi and Mousavi, Reza and Mousavi, Reza and Hong, Yili, The Unintended Consequences of Stay-at-Home Policies on Work Outcomes: The Impacts of Lockdown Orders on Content Creation (November 30, 2020). Available at SSRN: https://ssrn.com/abstract=3739572 or http://dx.doi.org/10.2139/ssrn.3739572

Xunyi Wang

Baylor University - Hankamer School of Business ( email )

United States

Reza Mousavi

University of Virginia ( email )

1400 University Ave
Charlottesville, VA 22903
United States

University of Virginia ( email )

1400 University Ave
Charlottesville, VA 22903
United States

Yili Hong (Contact Author)

University of Houston - C.T. Bauer College of Business ( email )

Houston, TX 77204-6021
United States

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