Avoiding Crowded Places During COVID-19: Simple Choice or Complex Strategic Decision?

23 Pages Posted: 14 Apr 2021 Last revised: 16 Apr 2021

See all articles by Martijn Stroom

Martijn Stroom

School of Business and Economics, Department of Finance,Maastricht University.

Piet Eichholtz

Maastricht University

Nils Kok

University of Maastricht - Limburg Institute of Financial Economics (LIFE)

Date Written: April 8, 2021

Abstract

Policies focused on avoiding crowded places are considered essential in combating the swift diffusion of COVID-19 infections. Adhering to these policies, however, has proven to be more challenging for the population than initially expected. We argue that ambiguity in the recommendation to “avoid crowded places” implicitly forces individuals to make a complex strategic decision. Using a large, representative survey, we examine the effect of key factors, such as context and personal characteristics, on the decision to visit a crowded place amongst 1,048 Dutch citizens. We find that people use information about the crowdedness on the streets to (inaccurately) predict the behavior of others, in order to either optimize their own decision or violate the recommendation. Moreover, we show that education, age, health risk attitude, and COVID-19 exposure all influence the likelihood of going out. Although our results show that a majority of the population intends to abide to policy recommendations, the lack of up-to-date, location-specific information often leads to unintentional violation of the recommendations, ultimately leading to crowded areas.

Note: Funding Statement: Personal research fund utilized.

Declaration of Interests: No conflicts of interest reported.

Ethics Approval Statement: This research was reviewed and approved by Maastricht University’s Ethical Review Committee Inner City Faculties (ERCIC_195_09_06_2020).

Keywords: Behavioral and social aspects of health, public health communication, collective human behavior, human decision science, cognitive psychology, COVID-19

Suggested Citation

Stroom, Martijn and Eichholtz, Piet and Kok, Nils, Avoiding Crowded Places During COVID-19: Simple Choice or Complex Strategic Decision? (April 8, 2021). Available at SSRN: https://ssrn.com/abstract=3822441 or http://dx.doi.org/10.2139/ssrn.3822441

Martijn Stroom (Contact Author)

School of Business and Economics, Department of Finance,Maastricht University. ( email )

Netherlands

Piet Eichholtz

Maastricht University ( email )

P.O. Box 616
Maastricht, 6200MD
Netherlands

Nils Kok

University of Maastricht - Limburg Institute of Financial Economics (LIFE) ( email )

P.O. Box 616
Maastricht, 6200 MD
Netherlands

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