default author photo

Yu Zhou

Chongqing University - School of Economy and Business Administration

174 Shazhengjie Street, Shapingba,Chongqing,China

Chongqing 400030

China

SCHOLARLY PAPERS

6

DOWNLOADS

1,847

TOTAL CITATIONS

13

Scholarly Papers (6)

1.

Brand Spillover as a Marketing Strategy

Number of pages: 41 Posted: 09 Aug 2021
Xiaole Wu, Fuqiang Zhang and Yu Zhou
Fudan University - School of Management, Washington University in St. Louis - John M. Olin Business School and Chongqing University - School of Economy and Business Administration
Downloads 836 (74,112)
Citation 12

Abstract:

Loading...

brand spillover, marketing strategy, brand attractiveness, sourcing strategy

2.

Commitment Strategies and Inventory Decisions Under Supply Disruption Risk

Number of pages: 48 Posted: 20 Apr 2022
Lezhen Wu, Xiaole Wu and Yu Zhou
Fudan University - School of Management, Fudan University - School of Management and Chongqing University - School of Economy and Business Administration
Downloads 473 (155,822)

Abstract:

Loading...

Disruption risk; inventory decisions; price commitment; inventory commitment; supply chain

3.

Laissez-Faire versus Government Intervention: Implications of Regulation Preventing Nonauthorized Remanufacturing

Number of pages: 47 Posted: 01 Mar 2023
Purdue University - Daniels School of Business, Chongqing University - School of Economics and Business Admininstration and Chongqing University - School of Economy and Business Administration
Downloads 332 (233,602)

Abstract:

Loading...

competition; remanufacturing authorization; government intervention; game theory

4.

From Translucency to Transparency: Strategic Blockchain Adoption for Quality Disclosures in Supply Chains with Competing Manufacturers

Number of pages: 32 Posted: 08 Jan 2025
Chongqing University - School of Economics and Business Admininstration, Chongqing University, University of Texas at Dallas - Naveen Jindal School of Management, University of Surrey and Chongqing University - School of Economy and Business Administration
Downloads 117 (621,896)

Abstract:

Loading...

5.

A Machine Learning-Based Algorithm for a Hybrid Two-Echelon Pickup and Delivery Problem

Number of pages: 42 Posted: 17 Aug 2022
Qin Li, Yu Xiong, Shu Zhang and Yu Zhou
Chongqing University, University of Surrey, Chongqing University and Chongqing University - School of Economy and Business Administration
Downloads 89 (753,595)
Citation 1

Abstract:

Loading...

pickup and delivery problem, two-echelon, one-to-many-to-one problem, many-to-many problem, machine learning-based hybrid algorithm

6.

The Strategic Use of Blockchain Technology to Anti-Counterfeiting in the Luxury Goods Market

Posted: 13 Dec 2023
Southwest Jiaotong University, Southwest Jiaotong University, Southwest Jiaotong University, Chongqing University and Chongqing University - School of Economy and Business Administration

Abstract:

Loading...

Luxury goods; Counterfeit; Deception; Non-deception; Blockchain technology