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Ruizhi Zhu

Faculty of Business in SciTech, University of Science and Technology of China

Hefei

  • Faculty of Business in SciTech, University of Science and Technology of China

SCHOLARLY PAPERS

4

DOWNLOADS

908

TOTAL CITATIONS

0

Scholarly Papers (4)

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1.

Advertising Platforms and Privacy

Rotman School of Management Working Paper No. 4248339
Number of pages: 78 Posted: 19 Oct 2022
Ruizhi Zhu, Sridhar Moorthy and Xianwen Shi
Faculty of Business in SciTech, University of Science and Technology of China, University of Toronto - Rotman School of Management and University of Toronto - Department of Economics
Downloads 394 (188,024)

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Advertising, Platforms, Privacy, Pricing

2.

How Important Are Marketing Employees? Marketing Employee Turnover and Brand Performance

Number of pages: 40 Posted: 28 Apr 2025 Last Revised: 02 Feb 2026
Ruizhi Zhu, Samsun Knight, Anatoli Colicev and Yakov Bart
Faculty of Business in SciTech, University of Science and Technology of China, University of Toronto, University of Liverpool - Management School (ULMS) and Northeastern University (USA) - Marketing Area
Downloads 304 (248,651)

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3.

Virtual Brands and Platform Intermediation

Number of pages: 53 Posted: 10 Jan 2025 Last Revised: 21 Mar 2025
Ruizhi Zhu, Shubhranshu Singh and Yakov Bart
Faculty of Business in SciTech, University of Science and Technology of China, Johns Hopkins University - Carey Business School and Northeastern University (USA) - Marketing Area
Downloads 135 (540,814)

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4.

The Effect of AI on Marketing Employment: Evidence from 110m+ Online Employment Records

Number of pages: 47 Posted: 26 Apr 2026 Last Revised: 10 May 2026
Ruizhi Zhu, Samsun Knight, Anatoli Colicev and Yakov Bart
Faculty of Business in SciTech, University of Science and Technology of China, University of Toronto, University of Liverpool - Management School (ULMS) and Northeastern University (USA) - Marketing Area
Downloads 75 (916,100)

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marketing, generative AI, marketing strategy, labor economics