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Morifumi Hirao

Otemon Gakuin University

Assistant Professor

Japan

SCHOLARLY PAPERS

6

DOWNLOADS

807

TOTAL CITATIONS

0

Scholarly Papers (6)

1.

Incumbent Repositioning Against a Quality (Dis)Advantaged Entrant with Spillover Effects

Number of pages: 43 Posted: 20 Aug 2020 Last Revised: 07 Nov 2024
Morifumi Hirao and Yusuke Zennyo
Otemon Gakuin University and Graduate School of Business Administration, Kobe University
Downloads 282 (269,245)

Abstract:

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entry, ex ante advantage, spillover, location choice, repositioning

2.

Effects of a Socially Concerned Manufacturer on Endogenous Timing Game in Dual-Channel Supply Chain

Number of pages: 33 Posted: 20 May 2022
Morifumi Hirao and Jumpei Hamamura
Otemon Gakuin University and Kwansei Gakuin University
Downloads 169 (447,215)

Abstract:

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Supply chain management, Direct channel, Decision timing, Socially concerned firm, Game theory, Observable delay game

3.

Incumbent Repositioning Against Entry in a Vertically Differentiated Market

Number of pages: 35 Posted: 08 Apr 2022
Morifumi Hirao
Otemon Gakuin University
Downloads 119 (600,462)

Abstract:

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cost advantage, entry, entry-deterrence, product differentiation, quality choice, repositioning

4.

Which Product Categories Welcome Peer-to-Peer Product Rental Market?

Number of pages: 24 Posted: 20 Dec 2023 Last Revised: 25 Dec 2025
Morifumi Hirao
Otemon Gakuin University
Downloads 116 (617,542)

Abstract:

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collaborative consumption, peer-to-peer product rental, product quality, product use intensity, sharing economy

5.

Informative Intermediary: A P2P Product Rental Market with Individual Uncertainty

Number of pages: 52 Posted: 24 Jul 2025
Morifumi Hirao and Yuta Kittaka
Otemon Gakuin University and Kyoto Sangyo University
Downloads 68 (891,180)

Abstract:

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collaborative consumption, individual uncertainty, peer-to-peer rental, pricing, prosumers, sharing economy

6.

Platform Pricing in Peer-to-Peer Rental Markets with Consumer Role Choice

Number of pages: 32 Posted: 16 Oct 2025 Last Revised: 18 Oct 2025
Yuta Kittaka and Morifumi Hirao
Kyoto Sangyo University and Otemon Gakuin University
Downloads 53 (1,041,696)

Abstract:

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Collaborative Consumption, Consumer Role Choice, Peer-To-Peer Rental, Platform Pricing, Sharing Economy