Tempe, AZ
United States
Arizona State University - W.P. Carey School of Business
geofencing, location-based targeting, advertising, game-theoretic model
review manipulation, return policy, competition, game-theoretic model
pooled procurement, health product, non-profit, cooperative bargaining
complementary sourcing, effort investment, market risk, pricing
operations management review
e-tailing platform; sponsored search advertising; search cost; revenue model