Jue Xin Tan

Tunghai University

Taichung 407

Taiwan

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Scholarly Papers (1)

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Gender Differences in Perceptions and Attitudes Toward Online Shopping: A Study of Malaysian Consumers

Lim, Y. M., Cheng, B. L., Cham, T. H., Ng, C. K. Y., & Tan, J. X. (2019). Gender Differences in Perceptions and Attitudes Toward Online Shopping: A Study of Malaysian Consumers. Journal of Marketing Advances and Practices, 1(2), 11-24.
Number of pages: 14 Posted: 24 Sep 2019
Tunku Abdul Rahman University (UTAR), Sunway University College, Universiti Tunku Abdul Rahman (UTAR), Tunku Abdul Rahman University (UTAR) and Tunghai University
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Abstract:

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E-commerce; Online Shopping; e-Retailing; Consumer Behaviour; Information System