KiEun Rhee

College of Business, Korea Advanced Institute of Science and Technology (KAIST)

85 Hoegiro Dongdaemun-Gu

Seoul 02455

Korea, Republic of (South Korea)

  • College of Business, Korea Advanced Institute of Science and Technology (KAIST)

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Scholarly Papers (1)

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The Cost of Free: The Behavioral Economic Effects of 'Wait-for-Free' Pricing Schemes on the Monetization of Hedonic Digital Content

Number of pages: 42 Posted: 18 Mar 2021
Angela Choi, KiEun Rhee and Wonseok Oh
Sungkyunkwan University, College of Business, Korea Advanced Institute of Science and Technology (KAIST) and College of Business, Korea Advanced Institute of Science and Technology (KAIST)
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Abstract:

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WFF pricing, habit formation, economic modeling, digital content, price design, econometric analyses