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Roberta De Cicco

Laboratorio di Economia Comportamentale e Neuroeconomia Università "G. D'Annunzio" di Chieti - Pescara

Via Luigi Polacchi, 11/11

Chieti CH, 66100

Italy

  • Laboratorio di Economia Comportamentale e Neuroeconomia Università "G. D'Annunzio" di Chieti - Pescara

SCHOLARLY PAPERS

2

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Scholarly Papers (2)

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1.

Is the United Intelligence Response, the End of Speciesism and the Emergence of New Avatarism?

Number of pages: 8 Posted: 27 Jan 2022
Susana Costa e Silva, Agnis Stibe and Roberta De Cicco
Susana Costa e Silva, École de Management Normandie Business School and Laboratorio di Economia Comportamentale e Neuroeconomia Università "G. D'Annunzio" di Chieti - Pescara
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Keywords Artificial intelligence, Speciesism, United intelligence, Human-computer symbiosis, Alternative man-machine co-evolution

2.

How Gamifying Ai Shapes Customer Motivation, Engagement, and Purchase Behavior

Psychology & Marketing, 2024
Posted: 11 Jan 2024
Maher Elmashhara, Roberta De Cicco, Susana Silva and Maik Hammerschmidt
Catholic University of Portugal (UCP) - Católica Porto Business School, Laboratorio di Economia Comportamentale e Neuroeconomia Università "G. D'Annunzio" di Chieti - Pescara, Universidade Católica Portuguesa and University of Goettingen - Smart Retail Group

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Artificial intelligence,customer engagement , gamification, gamified chatbots, perceived autonomy, purchase behavior, utilitarian and hedonic motivations,gamification,gamified chatbots,gamified AI