Yiying Zhang

Hunan University - Business School

Changsha, Hunan 410082

China

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The Impact of Financial Incentives in Instant Retail: An Empirical Investigation

Number of pages: 40 Posted: 14 Jun 2023 Last Revised: 08 Dec 2024

Ruijie Zhang, Yiying Zhang, Kejia Hu and Xiande Zhao

ShanghaiTech University - School of Entrepreneurship and Management, Hunan University - Business School, University of Oxford, Saïd Business School and China Europe International Business School

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