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Rachel Zalta
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SCHOLARLY PAPERS
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Scholarly Papers (1)
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1.
Diversity in Advertising in Times of Racial Unrest
Columbia Business School Research Paper No. 4466378
Number of pages: 20
Posted: 05 Jun 2023
Jochen Hartmann
,
Oded Netzer
and Rachel Zalta
TUM School of Management,Technical University of Munich, Columbia University - Columbia Business School, Marketing and Mastercard
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Abstract:
diversity, online advertising, social inequality, racism, machine learning
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