Mueller-Friedberg-Strasse 8
St. Gallen, 9000
Switzerland
University of St. Gallen - SoM: School of Management
Digital user, Use, Utility, User-centric IT design, User-centric IT management
Design science research, Action research, Consortial research, Method, Rigor, Relevance
Digital Services, Consumer market, electronic market
Business Engineering, Life Engineering, Geschäftsmodelle, Digitale Services, Konsumentenzentrierung, Lebensqualität 1 Digitale Services Google, Apple, Amazon, Facebook, Tencent und viele weitere, vorwiegend junge Unternehmen digitalisieren die Welt der Ko
Life Engineering, Machine Intelligence, Digital Services, Quality of Life, Happiness, Ethics, Evolution, Personal Data, Hedonia, Eudaimonia, Consumer Protection