Xueyuan Liu

Wuhan University - School of Economics and Management

Wu Han , Hu-Bai 430072

China

SCHOLARLY PAPERS

1

DOWNLOADS

60

TOTAL CITATIONS

0

Scholarly Papers (1)

1.

The Relationship between Consumer Ethnocentrism, Cosmopolitanism and Product Country Image Among Younger Generation Consumers: The Moderating Role of Country Development Status

Number of pages: 14 Posted: 01 Sep 2016 Last Revised: 01 Jul 2020
Middlesex University - Business School, Loughborough University - The British University in Egypt, Loughborough University - The British University in Egypt, Middlesex University - Business School, Beykent University, Novancia Business School, Wuhan University - School of Economics and Management, Florida International University - Department of International Business, Universiti Teknologi MARA (UiTM) - Arshad Ayub Graduate Business School (AAGBS), Florida International University, College of Business Administration, Indian Institute of Management (IIM), Kozhikode and Stellenbosch University - Business School (USB)
Downloads 60 (775,285)

Abstract:

Loading...

Cosmopolitanism, Country development status, Product country image, Ethnocentrism