Abstract:

Kotter's 8-step change model, leadership, company culture, retail strategy, The Home Depot, The Home Depot FUEL, corporate entrepreneurship, adjacency expansion, convenience stores, gas stations, car wash operations, own-and-operate versus partnership, pilot-to-scale, margin mix, marketing dilution, capital intensity, regulatory compliance and permitting, store-level operations, professional (pro) customers, loyalty programs, competitive rivalry, leadership transition, innovation governance, growth initiatives, divestiture/exit decisions, housing market downturn, 2008 financial crisis, United States retail, big-box parking lot utilization