Jeremy N. Sheff

St. John's University School of Law

Assistant Professor of Law

8000 Utopia Parkway

Jamaica, NY 11439

United States

SCHOLARLY PAPERS

16

DOWNLOADS
Rank 16,077

SSRN RANKINGS

Top 16,077

in Total Papers Downloads

2,315

CITATIONS

2

Scholarly Papers (16)

1.

Marks, Morals, and Markets

65 Stanford Law Review 761 (2013), St. John's Legal Studies Research Paper No. 12-0007
Number of pages: 56 Posted: 14 Mar 2012 Last Revised: 10 Apr 2013
Jeremy N. Sheff
St. John's University School of Law
Downloads 273 (72,818)
Citation 1

Abstract:

2.

Veblen Brands

96 Minnesota Law Review 769 (2012), St. John's Legal Studies Research Paper No. 1798867
Number of pages: 64 Posted: 01 Apr 2011 Last Revised: 24 Apr 2012
Jeremy N. Sheff
St. John's University School of Law
Downloads 233 (88,024)

Abstract:

Trademark, Veblen, Conspicuous Consumption, Luxury Goods, Status Goods, Post-Sale Confusion

3.

Biasing Brands

St. John's Legal Studies Research Paper No. 10-194, Cardozo Law Review, Vol. 32, p. 1245, 2011
Number of pages: 70 Posted: 23 Sep 2010 Last Revised: 12 Apr 2011
Jeremy N. Sheff
St. John's University School of Law
Downloads 216 (100,878)

Abstract:

trademark, law and economics, behavioral economics, cognitive psychology, marketing, brand equity, search costs, consumer protection, advertising, heuristic, cognitive bias

4.

Self-Replicating Technologies

Stanford Technology Law Review, Vol. 16, No. 2, pp. 229, 2013, St. John's Legal Studies Research Paper No. 12-0026
Number of pages: 29 Posted: 04 Dec 2012 Last Revised: 29 Dec 2013
Jeremy N. Sheff
St. John's University School of Law
Downloads 190 (118,584)

Abstract:

5.

The Ethics of Unbranding

Fordham Intellectual Property, Media & Entertainment Law Journal, Vol. 21, p. 983, 2011, St. John's Legal Studies Research Paper No. 1798879
Number of pages: 23 Posted: 01 Apr 2011 Last Revised: 24 Oct 2011
Jeremy N. Sheff
St. John's University School of Law
Downloads 172 (129,865)

Abstract:

Trademark, Unbranding, Deontology, Consequentialism, Consumer Markets

6.

The (Boundedly) Rational Basis of Trademark Liability

Texas Intellectual Property Law Journal, Vol. 15, p. 331, 2007
Number of pages: 56 Posted: 27 Sep 2006
Jeremy N. Sheff
St. John's University School of Law
Downloads 136 (158,077)

Abstract:

law, trademark, dilution, infringement, behavioralism, behavioralist, bounded rationality

7.

Brand Renegades

St. John's Legal Studies Research Paper No. 1919328
Number of pages: 31 Posted: 31 Aug 2011 Last Revised: 15 Feb 2012
Jeremy N. Sheff
St. John's University School of Law
Downloads 133 (164,481)

Abstract:

8.

A Tale of Two Cities: The Residential Landlord’s Duty to Mitigate in New York

Journal of Civil Rights and Economic Development, Vol. 25, 2011, St. John's Legal Studies Research Paper No. 10-195
Number of pages: 24 Posted: 09 Oct 2010 Last Revised: 09 Oct 2013
Jeremy N. Sheff
St. John's University School of Law
Downloads 122 (174,334)

Abstract:

9.

The Myth of the Level Playing Field: Knowledge, Affect, and Repetition in Public Debate

Missouri Law Review, Vol 75, p. 143, 2010
Number of pages: 37 Posted: 11 Sep 2007 Last Revised: 10 Oct 2010
Jeremy N. Sheff
St. John's University School of Law
Downloads 120 (172,238)
Citation 1

Abstract:

Campaign Finance, Constitutional Law, First Amendment, Election Law, Heuristics, Deliberative Democracy, Democratic Theory, Repetition, Affect

10.

Dilution at the Patent and Trademark Office

21 Michigan Telecommunications and Technology Law Review 79 (2015), St. John's Legal Studies Research Paper No. 14-0003
Number of pages: 63 Posted: 19 Mar 2014 Last Revised: 12 Mar 2015
Jeremy N. Sheff
St. John's University School of Law
Downloads 68 (243,475)

Abstract:

trademark, dilution, registration, empirical

11.

The Melancholy Ballad of Rose of Aberlone

Number of pages: 1 Posted: 14 Sep 2011
Jeremy N. Sheff
St. John's University School of Law
Downloads 57 (280,323)

Abstract:

12.

Accentuate the Normative: A Response to Professor McKenna

98 Virginia Law Review In Brief 48 (2012), St. John's Legal Studies Research Paper No. 12-0008
Number of pages: 13 Posted: 02 Apr 2012 Last Revised: 02 Oct 2012
Jeremy N. Sheff
St. John's University School of Law
Downloads 56 (273,551)

Abstract:

13.

Fear and Loathing in Trademark Enforcement

Fordham Intellectual Property, Media & Entertainment Law Journal, Vol. 22, p. 873, 2012, St. John's Legal Studies Research Paper No. 12-0009
Number of pages: 12 Posted: 31 Mar 2012 Last Revised: 06 Jul 2012
Jeremy N. Sheff
St. John's University School of Law
Downloads 50 (294,526)

Abstract:

14.

Disclosure as Distribution

88 Washington Law Review 475 (2013), St. John's Legal Studies Research Paper No. 13-0010
Number of pages: 17 Posted: 21 May 2013 Last Revised: 30 Jul 2013
Jeremy N. Sheff
St. John's University School of Law
Downloads 40 (333,378)

Abstract:

15.

Introduction: Values, Questions, and Methods in Intellectual Property

St. John's Law Review, Forthcoming, St. John's Legal Studies Research Paper No. 2870068
Number of pages: 11 Posted: 20 Nov 2016
Jeremy N. Sheff
St. John's University School of Law
Downloads 0 (321,551)

Abstract:

16.

Legal Sets

St. John's Legal Studies Research Paper No. 16-0019
Number of pages: 128 Posted: 30 Aug 2016 Last Revised: 23 Sep 2016
Jeremy N. Sheff
St. John's University School of Law
Downloads 0 (145,466)

Abstract: