Samuel Bond

Georgia Institute of Technology

Atlanta, GA 30332

United States

Georgia Institute of Technology - Scheller College of Business

800 West Peachtree St.

Atlanta, GA 30308

United States

SCHOLARLY PAPERS

6

DOWNLOADS
Rank 27,017

SSRN RANKINGS

Top 27,017

in Total Papers Downloads

1,911

SSRN CITATIONS
Rank 22,935

SSRN RANKINGS

Top 22,935

in Total Papers Citations

12

CROSSREF CITATIONS

26

Scholarly Papers (6)

1.

Anxious or Angry? Effects of Discrete Emotions on the Perceived Helpfulness of Online Reviews

MIS Quarterly, Vol. 38, No. 2, pp. 539-560, 2014
Number of pages: 22 Posted: 12 May 2013 Last Revised: 28 Oct 2015
Dezhi Yin, Samuel Bond and Han Zhang
University of South Florida, Georgia Institute of Technology and Georgia Institute of Technology - Scheller College of Business
Downloads 1,486 (13,185)
Citation 7

Abstract:

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discrete emotions, anxiety, anger, seller reviews, review helpfulness, online word-of-mouth, electronic commerce, consumer decision-making

2.

Word-of-Mouth and the Forecasting of Consumption Enjoyment

Journal of Consumer Psychology, Vol. 23, No. 4, 2013
Number of pages: 19 Posted: 29 Apr 2013 Last Revised: 14 Jan 2019
Stephen He and Samuel Bond
West Virginia University and Georgia Institute of Technology
Downloads 143 (221,980)
Citation 2

Abstract:

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word-of-mouth, affective forecasting, similarity, preference heterogeneity

3.

Why Is the Crowd Divided? Attribution for Dispersion in Online Word of Mouth

Journal of Consumer Research, Vol. 41, No. 6, 2015
Number of pages: 19 Posted: 09 Mar 2015 Last Revised: 14 Jan 2019
Stephen He and Samuel Bond
West Virginia University and Georgia Institute of Technology
Downloads 118 (257,523)
Citation 1

Abstract:

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4.

Keep Your Cool or Let it Out: Nonlinear Effects of Expressed Arousal on Perceptions of Consumer Reviews

Journal of Marketing Research, Vol. 54, No. 3, pp. 447-463, 2017, Georgia Tech Scheller College of Business Research Paper No. 2016-057
Number of pages: 17 Posted: 17 Oct 2016 Last Revised: 27 May 2017
Dezhi Yin, Samuel Bond and Han Zhang
University of South Florida, Georgia Institute of Technology and Georgia Institute of Technology - Scheller College of Business
Downloads 82 (327,482)
Citation 2

Abstract:

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Word-of-mouth, Arousal, Emotion, Helpfulness, Consumer reviews

5.

Anger in Consumer Reviews: Unhelpful but Persuasive?

MIS Quarterly, Forthcoming, Georgia Tech Scheller College of Business Research Paper No. 3588859
Number of pages: 74 Posted: 28 May 2020
Dezhi Yin, Samuel Bond and Han Zhang
University of South Florida, Georgia Institute of Technology and Georgia Institute of Technology - Scheller College of Business
Downloads 55 (404,698)

Abstract:

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anger, online reviews, review helpfulness, consumer attitudes, online word-of-mouth, discrete emotions, emotions as social information

6.

Speaking for 'Free': Word of Mouth in Free- and Paid-Product Settings

Journal of Marketing Research, Forthcoming
Number of pages: 66 Posted: 06 Jan 2019 Last Revised: 21 Jan 2019
Samuel Bond, Stephen He and Wen Wen
Georgia Institute of Technology, West Virginia University and University of Texas at Austin - McCombs School of Business
Downloads 27 (524,453)

Abstract:

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word of mouth, free pricing, social influence, online reviews, reciprocity