Behavioral Economics: A Maverick Guide

83 Pages Posted: 4 Jan 2015 Last revised: 12 May 2015

Date Written: January 1, 2015

Abstract

These are the notes from the first half of the course in behavioral economics offered at the School of Social Sciences of the University of the Republic in Uruguay in November 2014. This part of the course, entirely verbal, was aimed at outlining the essentials of behavioral economics. The principal assignments were from the second edition of Edward Cartwright's text, Behavioral Economics. The second part of the course, taught by Dr. Martin Egozcue, is not included. It emphasized prospect theory, mental accounts and inter-temporal decision making, and featured substantial mathematical input.

Keywords: behavioral economics, perception, heuristics, empirical verifications, prospect theory, visceral and emotional considerations.

JEL Classification: C9, Y9, Z

Suggested Citation

Schwartz, Hugh H., Behavioral Economics: A Maverick Guide (January 1, 2015). Available at SSRN: https://ssrn.com/abstract=2544441 or http://dx.doi.org/10.2139/ssrn.2544441

Hugh H. Schwartz (Contact Author)

Independent ( email )

5902 MOUNT EAGLE DR
APT 1004
ALEXANDRIA, VA 22303-2519
United States

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