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Maria L. Cronley

Miami University of Ohio - Richard T. Farmer School of Business Administration

Oxford, OH 45056

United States

  • Miami University of Ohio - Richard T. Farmer School of Business Administration

SCHOLARLY PAPERS

8

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Scholarly Papers (8)

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1.

Consumer Inference: A Review of Processes, Bases, and Judgment Contexts

Journal of consumer psychology, Vol. 14, No. 3, pp. 230-256, 2004
Posted: 18 Aug 2011
Frank R. Kardes, Steven S. Posavac and Maria L. Cronley
University of Cincinnati - Department of Marketing, Vanderbilt University - Marketing and Miami University of Ohio - Richard T. Farmer School of Business Administration

Abstract:

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2.

The Role of Selective Information Processing in Price-Quality Inference

JOURNAL OF CONSUMER RESEARCH, Inc., Vol. 31, September 2004
Posted: 18 Aug 2011
Frank R. Kardes, James J. Kellaris, Maria L. Cronley and Steven S. Posavac
University of Cincinnati - Department of Marketing, University of Cincinnati - Department of Marketing, Miami University of Ohio - Richard T. Farmer School of Business Administration and Vanderbilt University - Marketing

Abstract:

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3.

Using Implementation Intentions to Increase New Product Consumption: A Field Experiment

APPLYING SOCIAL COGNITION TO CONSUMER-FOCUSED STRATEGY, Frank R. Kardes, Paul Herr, Jacques Nantel, Lawrence Erlbaum Associates, Inc., Chapter 10, pp. 219-233, 2005
Posted: 18 Aug 2011
Frank R. Kardes, Maria L. Cronley and Steven S. Posavac
University of Cincinnati - Department of Marketing, Miami University of Ohio - Richard T. Farmer School of Business Administration and Vanderbilt University - Marketing

Abstract:

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new product, new product consumption, intentions

4.

A Selective Hypothesis Testing Perspective on Price-Quality Inference and Inference-Based Choice

JOURNAL OF CONSUMER PSYCHOLOGY, Vol. 15, No. 2, pp. 159-169, 2005
Posted: 18 Aug 2011
Maria L. Cronley, Steven S. Posavac, Tracy Meyer, Frank R. Kardes and James J. Kellaris
Miami University of Ohio - Richard T. Farmer School of Business Administration, Vanderbilt University - Marketing, affiliation not provided to SSRN, University of Cincinnati - Department of Marketing and University of Cincinnati - Department of Marketing

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5.

Debiasing Omission Neglect

Journal of Business Research, Vol. 59, pp. 786-792, 2006
Posted: 18 Aug 2011
Frank R. Kardes, Steven S. Posavac, David H. Silvera, Maria L. Cronley, David M. Sanbonmatsu, Paul Herr and Murali Chandrashekaran
University of Cincinnati - Department of Marketing, Vanderbilt University - Marketing, affiliation not provided to SSRN, Miami University of Ohio - Richard T. Farmer School of Business Administration, University of Utah - Department of Psychology, affiliation not provided to SSRN and affiliation not provided to SSRN

Abstract:

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Judgment, Product evaluation, Missing information, Debiasing

6.

Selective Assessment and Positivity Bias in Environmental Valuation

Journal of Experimental Psychology: Applied, Vol. 12, No. 1, pp. 43-49, 2006
Posted: 18 Aug 2011
Steven S. Posavac, Shailendra Pratap Jain and Maria L. Cronley
Vanderbilt University - Marketing, University of Washington and Miami University of Ohio - Richard T. Farmer School of Business Administration

Abstract:

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7.

Consumer Inference

HANDBOOK OF CONSUMER PSYCHOLOGY, Chapter 6, Curtis P. Haugtvedt, Paul Herr, Frank R. Kardes, eds., CRC Press, 2008
Posted: 18 Aug 2011
Frank R. Kardes, Steven S. Posavac, Maria L. Cronley and Paul Herr
University of Cincinnati - Department of Marketing, Vanderbilt University - Marketing, Miami University of Ohio - Richard T. Farmer School of Business Administration and affiliation not provided to SSRN

Abstract:

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8.

On Assuaging Positive Bias in Environmental Value Elicitation

Journal of Economic Psychology, Vol. 30, pp. 482-489, 2009
Posted: 18 Aug 2011
Steven S. Posavac, Maria L. Cronley and Shailendra Pratap Jain
Vanderbilt University - Marketing, Miami University of Ohio - Richard T. Farmer School of Business Administration and University of Washington

Abstract:

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