Swee Hoon Ang

National University of Singapore (NUS) - Department of Marketing

Associate Professor

Kent Ridge Crescent

Singapore 119260

Singapore

SCHOLARLY PAPERS

3

DOWNLOADS

564

SSRN CITATIONS

2

CROSSREF CITATIONS

0

Scholarly Papers (3)

1.

Ad Creativity: A Conceptual Perspective

Number of pages: 28 Posted: 13 Jan 2003
Swee Hoon Ang, Siew Meng Leong and Yih Hwai Lee
National University of Singapore (NUS) - Department of Marketing, National University of Singapore (NUS) - NUS Business School and National University of Singapore (NUS) - Department of Marketing
Downloads 355 (91,368)

Abstract:

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2.

A Typology of Animosity and its Cross-National Validation

Number of pages: 30 Posted: 24 Nov 2003
National University of Singapore (NUS) - Department of Marketing, National University of Singapore (NUS), National University of Singapore (NUS) - Department of Marketing, National University of Singapore (NUS) - NUS Business School, National University of Singapore (NUS) - Department of Marketing and National University of Singapore (NUS) - Department of Marketing
Downloads 166 (194,875)
Citation 2

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3.

Mortgage Brokers and the Effectiveness of Regulatory Oversights

Management Science, forthcoming
Number of pages: 58 Posted: 29 Apr 2019 Last Revised: 27 Apr 2020
National University of Singapore, National University of Singapore (NUS) - Department of Marketing, Wisconsin School of Business, University of Wisconsin-Madison and Lingnan University
Downloads 43 (446,283)

Abstract:

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mortgage brokers, occupational licensing regulations, reported and unreported information, loan performance