Author Page for Zhiwei Xu

Actions:

View:
Selected
Original List
All Versions Hide All Versions
All Abstracts Hide All Abstracts

(Rank)

Cold Start to Improve Market Thickness on Online Advertising Platforms: Data-Driven Algorithms and Field Experiments

Number of pages: 71 Posted: 19 Nov 2020 Last Revised: 10 Dec 2021

Zikun Ye, Dennis Zhang, Heng Zhang, Renyu (Philip) Zhang, Xin Chen and Zhiwei Xu

University of Washington - Michael G. Foster School of Business, Washington University in St. Louis - John M. Olin Business School, Supply Chain Management Department - W.P.Carey School of Business, The Chinese University of Hong Kong, Georgia Institute of Technology - H. Milton Stewart School of Industrial and Systems Engineering and affiliation not provided to SSRN

Downloads 1,672 (27,367)

Citation 1

Abstract:

The Impact of Social Nudges on User-Generated Content for Social Network Platforms

Management Science, volume 69, issue 9, 2023[10.1287/mnsc.2022.4622]

Number of pages: 76 Posted: 05 Jun 2020 Last Revised: 03 Apr 2026

Zhiyu Zeng, Hengchen Dai, Dennis Zhang, Heng Zhang, Renyu (Philip) Zhang, Zhiwei Xu and Zuo-Jun Max Shen

Shanghai Jiao Tong University (SJTU), University of California, Los Angeles (UCLA) - Anderson School of Management, Washington University in St. Louis - John M. Olin Business School, Supply Chain Management Department - W.P.Carey School of Business, The Chinese University of Hong Kong, affiliation not provided to SSRN and University of California, Berkeley - Department of Industrial Engineering & Operations Research (IEOR)

Downloads 1,352 (37,510)

Citation 6

Zhiwei Xu

affiliation not provided to SSRN

2

Top 42,062

3,024

Top 31,137

7

Scholarly Papers (2)

Cold Start to Improve Market Thickness on Online Advertising Platforms: Data-Driven Algorithms and Field Experiments

Abstract:

The Impact of Social Nudges on User-Generated Content for Social Network Platforms

Abstract: