Yue Wu

University of Pittsburgh - Katz Graduate School of Business

Associate Professor

Pittsburgh, PA 15260

United States

  • University of Pittsburgh - Katz Graduate School of Business

SCHOLARLY PAPERS

4

DOWNLOADS

716

TOTAL CITATIONS

0

Scholarly Papers (4)

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1.

Welfare Implications of Democratization in Content Creation

Number of pages: 64 Posted: 20 Dec 2023 Last Revised: 13 Mar 2025
Tianxin Zou, Zijun (June) Shi and Yue Wu
University of Florida - Warrington College of Business Administration, Hong Kong University of Science & Technology (HKUST) and University of Pittsburgh - Katz Graduate School of Business
Downloads 470 (132,372)

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generative AI, ChatGPT, content creation, attention competition, consumer welfare, game theory

2.

Designing Recommendation Systems on Content Platforms: Trading off Quality and Variety

Columbia Business School Research Paper No. 4966901
Number of pages: 48 Posted: 15 Oct 2024 Last Revised: 24 Jan 2025
Tianxin Zou, Yue Wu and Miklos Sarvary
University of Florida - Warrington College of Business Administration, University of Pittsburgh - Katz Graduate School of Business and Columbia University - Columbia Business School, Marketing
Downloads 246 (268,206)

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3.

Consumer Deliberation and Quality Signaling

Quantitative Marketing and Economics, 14 (3), 233-269, 2016
Posted: 18 Nov 2021
Liang Guo and Yue Wu
City University of Hong Kong and University of Pittsburgh - Katz Graduate School of Business

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deliberation; signaling; dissipative advertising

4.

The Welfare Impact of Targeted Advertising Technologies

Information Systems Research
Posted: 14 Apr 2017 Last Revised: 18 Jan 2023
Veronica Marotta, Yue Wu, Kaifu Zhang and Alessandro Acquisti
University of Minnesota - Twin Cities - Carlson School of Management, University of Pittsburgh - Katz Graduate School of Business, Alibaba Group and Carnegie Mellon University - H. John Heinz III School of Public Policy and Management

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Informational Privacy, Targeted Advertising