Miklos Sarvary

Columbia Business School - Marketing

New York, NY 10027

United States

SCHOLARLY PAPERS

15

DOWNLOADS
Rank 28,270

SSRN RANKINGS

Top 28,270

in Total Papers Downloads

2,212

SSRN CITATIONS
Rank 35,324

SSRN RANKINGS

Top 35,324

in Total Papers Citations

4

CROSSREF CITATIONS

19

Scholarly Papers (15)

1.

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies (Introduction)

Columbia Business School Research Paper No. 18-40
Number of pages: 6 Posted: 09 Mar 2018 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia Business School - Marketing and CUNY Baruch College
Downloads 350 (108,327)
Citation 23

Abstract:

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Bitcoin, digital currencies, cryptocurrencies, network effects

2.

Ad Blocking

Columbia Business School Research Paper No. 18-11
Number of pages: 49 Posted: 18 Jan 2018 Last Revised: 10 Apr 2021
Aleksandr Gritckevich, Zsolt Katona and Miklos Sarvary
Columbia Business School - Marketing, University of California, Berkeley - Haas School of Business and Columbia Business School - Marketing
Downloads 293 (131,370)
Citation 6

Abstract:

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Digital Advertising, Ad Avoidance, Expropriation, Consumer Protection

3.

Bitcoin and Arrival of Cryptocurrencies (Beyond Bitcoin, Chapter 4)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, forthcoming
Number of pages: 33 Posted: 09 Mar 2018 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia Business School - Marketing and CUNY Baruch College
Downloads 251 (153,774)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

4.

Social Media and the News Industry

NET Institute Working Paper No. 17-07
Number of pages: 27 Posted: 10 Oct 2017
Alexandre de Corniere and Miklos Sarvary
Toulouse School of Economics and Columbia Business School - Marketing
Downloads 242 (159,309)
Citation 5

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User-Generated Content (UGC), Media Competition, News Quality

5.

Designing an Online Retail Marketplace: Leveraging Information from Sponsored Advertising.

Kenan Institute of Private Enterprise Research Paper No. 20-03
Number of pages: 47 Posted: 30 Jan 2020 Last Revised: 17 May 2021
Fei Long, Kinshuk Jerath and Miklos Sarvary
University of North Carolina (UNC) at Chapel Hill - Marketing Area, Columbia University - Columbia Business School and Columbia Business School - Marketing
Downloads 199 (191,750)
Citation 3

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E-commerce platform, search advertising, retailing, asymmetric information

6.

Consumer Purchase Journey, Ad Wearout, and Privacy Choices

Columbia Business School Research Paper Forthcoming
Number of pages: 57 Posted: 12 Dec 2019 Last Revised: 21 Oct 2020
W. Jason Choi, Kinshuk Jerath and Miklos Sarvary
Rutgers Business School, Columbia University - Columbia Business School and Columbia Business School - Marketing
Downloads 190 (199,831)
Citation 1

Abstract:

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consumer purchase journey, retargeting, ad wearout, consumer tracking, consumer privacy choice

7.

Advertising and Price Competition Under Consumer Data Privacy Choices

Number of pages: 51 Posted: 25 Nov 2020 Last Revised: 26 Nov 2020
W. Jason Choi, Kinshuk Jerath and Miklos Sarvary
Rutgers Business School, Columbia University - Columbia Business School and Columbia Business School - Marketing
Downloads 143 (254,110)

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Online advertising, Targeting; Consumer data privacy choice, GDPR, CCPA, Instrumental and intrinsic value of privacy, Price discrimination

8.

Agenda Chasing and Contests Among News Providers

Columbia Business School Research Paper No. 13-49
Number of pages: 36 Posted: 03 Jul 2013
Zsolt Katona, Jonathan A. Knee and Miklos Sarvary
University of California, Berkeley - Haas School of Business, Columbia University - Columbia Business School and Columbia Business School - Marketing
Downloads 111 (306,640)
Citation 1

Abstract:

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Agenda Setting, News Industry, Social Media

9.

Means of Exchange: Ever Present Competition (Beyond Bitcoin, Chapter 2)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, 2021
Number of pages: 25 Posted: 09 Mar 2018 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia Business School - Marketing and CUNY Baruch College
Downloads 85 (364,478)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

10.

Beyond Bitcoin: The Economics of Cryptocurrencies and Blockchain Technologies (Chapter 6: Smart Contracts and Blockchain)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, Forthcoming
Number of pages: 40 Posted: 02 Sep 2021 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia Business School - Marketing and CUNY Baruch College
Downloads 78 (389,197)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

11.

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies (Chapter 3: Platform-based Currencies)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, forthcoming
Number of pages: 33 Posted: 09 Mar 2018 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia Business School - Marketing and CUNY Baruch College
Downloads 77 (386,299)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

12.

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies (Chapter 8: Conclusions)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, Forthcoming
Number of pages: 3 Posted: 06 Oct 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia Business School - Marketing and City University of New York, Baruch College - Zicklin School of Business - Department of Economics and Finance
Downloads 65 (430,340)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

13.

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies (Chapter 5: The Rich Land of Crypto)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, forthcoming
Number of pages: 29 Posted: 09 Mar 2018 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia Business School - Marketing and City University of New York, Baruch College - Zicklin School of Business - Department of Economics and Finance
Downloads 63 (430,340)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

14.

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies (Chapter 7: Enterprise Blockchains)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, forthcoming
Number of pages: 13 Posted: 02 Sep 2021 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia Business School - Marketing and City University of New York, Baruch College - Zicklin School of Business - Department of Economics and Finance
Downloads 44 (504,837)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

15.

Persuasive Advertising in a Vertically Differentiated Market

Number of pages: 55 Posted: 30 Jun 2019
W. Jason Choi, Kinshuk Jerath and Miklos Sarvary
Rutgers Business School, Columbia University - Columbia Business School and Columbia Business School - Marketing
Downloads 21 (634,761)

Abstract:

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advertising strategy, advertising content, loss aversion, quality reference, competition, game theory