Miklos Sarvary

Columbia University - Columbia Business School, Marketing

New York, NY 10027

United States

SCHOLARLY PAPERS

15

DOWNLOADS
Rank 18,181

SSRN RANKINGS

Top 18,181

in Total Papers Downloads

3,971

SSRN CITATIONS
Rank 36,710

SSRN RANKINGS

Top 36,710

in Total Papers Citations

4

CROSSREF CITATIONS

17

Scholarly Papers (15)

1.

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies (Introduction)

Columbia Business School Research Paper No. 18-40
Number of pages: 6 Posted: 09 Mar 2018 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia University - Columbia Business School, Marketing and CUNY Baruch College
Downloads 621 (61,131)
Citation 23

Abstract:

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Bitcoin, digital currencies, cryptocurrencies, network effects

2.

Bitcoin and Arrival of Cryptocurrencies (Beyond Bitcoin, Chapter 4)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, forthcoming
Number of pages: 33 Posted: 09 Mar 2018 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia University - Columbia Business School, Marketing and CUNY Baruch College
Downloads 386 (108,583)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

3.

Ad Blocking

Columbia Business School Research Paper No. 18-11
Number of pages: 49 Posted: 18 Jan 2018 Last Revised: 10 Apr 2021
Aleksandr Gritckevich, Zsolt Katona and Miklos Sarvary
Columbia Business School - Marketing, University of California, Berkeley - Haas School of Business and Columbia University - Columbia Business School, Marketing
Downloads 363 (116,339)
Citation 6

Abstract:

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Digital Advertising, Ad Avoidance, Expropriation, Consumer Protection

4.

Beyond Bitcoin: The Economics of Cryptocurrencies and Blockchain Technologies (Chapter 6: Smart Contracts and Blockchain)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, Forthcoming
Number of pages: 40 Posted: 02 Sep 2021 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia University - Columbia Business School, Marketing and CUNY Baruch College
Downloads 346 (122,634)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

5.

Designing an Online Retail Marketplace: Leveraging Information from Sponsored Advertising.

Kenan Institute of Private Enterprise Research Paper No. 20-03
Number of pages: 47 Posted: 30 Jan 2020 Last Revised: 17 May 2021
Fei Long, Kinshuk Jerath and Miklos Sarvary
University of North Carolina (UNC) at Chapel Hill - Marketing Area, Columbia University - Columbia Business School, Marketing and Columbia University - Columbia Business School, Marketing
Downloads 313 (136,385)
Citation 3

Abstract:

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E-commerce platform, search advertising, retailing, asymmetric information

6.

Social Media and the News Industry

NET Institute Working Paper No. 17-07
Number of pages: 27 Posted: 10 Oct 2017
Alexandre de Corniere and Miklos Sarvary
Toulouse School of Economics and Columbia University - Columbia Business School, Marketing
Downloads 282 (152,010)
Citation 1

Abstract:

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User-Generated Content (UGC), Media Competition, News Quality

7.

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies (Chapter 8: Conclusions)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, Forthcoming
Number of pages: 3 Posted: 06 Oct 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia University - Columbia Business School, Marketing and City University of New York, Baruch College - Zicklin School of Business - Department of Economics and Finance
Downloads 271 (158,270)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

8.

Consumer Purchase Journey, Ad Wearout, and Privacy Choices

Columbia Business School Research Paper Forthcoming
Number of pages: 57 Posted: 12 Dec 2019 Last Revised: 21 Oct 2020
W. Jason Choi, Kinshuk Jerath and Miklos Sarvary
Rutgers Business School, Columbia University - Columbia Business School, Marketing and Columbia University - Columbia Business School, Marketing
Downloads 228 (187,201)
Citation 1

Abstract:

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consumer purchase journey, retargeting, ad wearout, consumer tracking, consumer privacy choice

9.

Means of Exchange: Ever Present Competition (Beyond Bitcoin, Chapter 2)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, 2021
Number of pages: 25 Posted: 09 Mar 2018 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia University - Columbia Business School, Marketing and CUNY Baruch College
Downloads 212 (200,481)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

10.

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies (Chapter 3: Platform-based Currencies)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, forthcoming
Number of pages: 33 Posted: 09 Mar 2018 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia University - Columbia Business School, Marketing and CUNY Baruch College
Downloads 207 (205,079)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

11.

Advertising and Price Competition Under Consumer Data Privacy Choices

Number of pages: 51 Posted: 25 Nov 2020 Last Revised: 26 Nov 2020
W. Jason Choi, Kinshuk Jerath and Miklos Sarvary
Rutgers Business School, Columbia University - Columbia Business School and Columbia University - Columbia Business School, Marketing
Downloads 206 (205,941)

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Online advertising, Targeting; Consumer data privacy choice, GDPR, CCPA, Instrumental and intrinsic value of privacy, Price discrimination

12.

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies (Chapter 5: The Rich Land of Crypto)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, forthcoming
Number of pages: 29 Posted: 09 Mar 2018 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia University - Columbia Business School, Marketing and City University of New York, Baruch College - Zicklin School of Business - Department of Economics and Finance
Downloads 204 (207,796)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

13.

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies (Chapter 7: Enterprise Blockchains)

Beyond Bitcoin: The Economics of Digital Currencies and Blockchain Technologies, 2nd ed, forthcoming
Number of pages: 13 Posted: 02 Sep 2021 Last Revised: 03 Sep 2021
Hanna Halaburda, Miklos Sarvary and Guillaume Haeringer
New York University (NYU) - Leonard N. Stern School of Business, Columbia University - Columbia Business School, Marketing and City University of New York, Baruch College - Zicklin School of Business - Department of Economics and Finance
Downloads 186 (225,521)

Abstract:

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Bitcoin, digital currencies, network effects, cryptocurrencies

14.

Agenda Chasing and Contests Among News Providers

Columbia Business School Research Paper No. 13-49
Number of pages: 36 Posted: 03 Jul 2013
Zsolt Katona, Jonathan A. Knee and Miklos Sarvary
University of California, Berkeley - Haas School of Business, Columbia University - Columbia Business School and Columbia University - Columbia Business School, Marketing
Downloads 119 (322,075)
Citation 1

Abstract:

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Agenda Setting, News Industry, Social Media

15.

Persuasive Advertising in a Vertically Differentiated Market

Number of pages: 55 Posted: 30 Jun 2019
W. Jason Choi, Kinshuk Jerath and Miklos Sarvary
Rutgers Business School, Columbia University - Columbia Business School, Marketing and Columbia University - Columbia Business School, Marketing
Downloads 27 (649,811)

Abstract:

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advertising strategy, advertising content, loss aversion, quality reference, competition, game theory