Technische Universität München, McGill University, Indiana University - Kelley School of Business, University of South Florida - Muma College of Business, IESE Business School, University of South Carolina, affiliation not provided to SSRN, Stanford Doerr School of Sustainability, Ben-Gurion University of the Negev, University of Michigan at Ann Arbor - School of Natural Resources & Environment, University of South Carolina, University of Pennsylvania - The Wharton School, University of British Columbia (UBC) - Division of Marketing and Maharishi Markandeshwar (Deemed to be University) Mullana