Kunpeng Zhang

University of Maryland - Robert H. Smith School of Business

College Park, MD 20742-1815

United States

SCHOLARLY PAPERS

7

DOWNLOADS

647

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (7)

1.

Risk Disclosure in Crowdfunding

Number of pages: 56 Posted: 01 Apr 2017 Last Revised: 10 Jul 2019
Decision Science and Managerial Economics, Chinese University of Hong Kong, Peking University - HSBC School of Business, Tulane University - A.B. Freeman School of Business, University of Maryland - Robert H. Smith School of Business and Chinese University of Hong Kong
Downloads 290 (114,952)

Abstract:

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crowdfunding, machine learning, natural experiment, project complexity, risk disclosure

2.

Measuring Brand Favorability Using Large-Scale Social Media Data

Number of pages: 40 Posted: 19 Apr 2018
Kunpeng Zhang and Wendy W. Moe
University of Maryland - Robert H. Smith School of Business and University of Maryland - Robert H. Smith School of Business
Downloads 134 (233,953)

Abstract:

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Social Media, Brand Tracking, Brand Measurement, Big Data Analytics, Bias

3.

Retailers' Content Strategies on Social Media: Insights from Analysis of Large-scale Twitter Data

Number of pages: 50 Posted: 14 Aug 2019 Last Revised: 08 Jan 2020
Mikhail Lysyakov, Siva Viswanathan and Kunpeng Zhang
University of Maryland, Robert H. Smith School of Business, Students, University of Maryland - Robert H. Smith School of Business and University of Maryland - Robert H. Smith School of Business
Downloads 110 (270,670)

Abstract:

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Social Media, Twitter, Content strategies, Social Media Affordances, Empirical Analysis

4.

The Vicious Cycle of Responding to Negative Comments on Social Media Brand Pages: A Quasi-Experiment with Facebook Policy Change and Machine Learning

Fox School of Business Research Paper
Number of pages: 61 Posted: 02 Oct 2019
Yuchi Zhang, Kunpeng Zhang and Xueming Luo
affiliation not provided to SSRN, University of Maryland - Robert H. Smith School of Business and Temple University
Downloads 69 (364,108)

Abstract:

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social media, social negative word of mouth, policy change, machine learning, management response

5.

Operational Risk Identification: An Effective and Explainable Design Approach

Number of pages: 38 Posted: 19 Jun 2020 Last Revised: 26 Jun 2020
Yi Yang and Kunpeng Zhang
Hong Kong University of Science & Technology (HKUST) - HKUST Business School and University of Maryland - Robert H. Smith School of Business
Downloads 19 (574,003)

Abstract:

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Operational Risk Identification, Interpret-able Document Classification, Semi- Supervised Learning, FinTech

6.

Catch Me If You Can: A Participant-Level Rumor Detection Framework via Deep Multi-View Learning

Number of pages: 40 Posted: 02 Jul 2020
Xueqin Chen, Yi Yang, Kunpeng Zhang and Fan Zhou
University of Electronic Science and Technology of China (UESTC), Hong Kong University of Science & Technology (HKUST) - HKUST Business School, University of Maryland - Robert H. Smith School of Business and affiliation not provided to SSRN
Downloads 14 (606,765)

Abstract:

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Rumor detection, participant-level, deep multi-view learning, structure, temporal

7.

sDTM: A Supervised Bayesian Deep Topic Model for Text Analytics

Number of pages: 36 Posted: 17 Jul 2020
Yi Yang and Kunpeng Zhang
Hong Kong University of Science & Technology (HKUST) - HKUST Business School and University of Maryland - Robert H. Smith School of Business
Downloads 11 (627,579)

Abstract:

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Topic Modeling, Variational Inference, Supervised Machine Learning, Bayesian Deep Learning