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Ying Zhang

University of Auckland Business School

12 Grafton Rd

Private Bag 92019

Auckland, 1010

New Zealand

https://unidirectory.auckland.ac.nz/people/profile/zhang-ying

  • University of Auckland Business School

SCHOLARLY PAPERS

18

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1,402

TOTAL CITATIONS

3

Scholarly Papers (18)

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1.

Empowerment of Grassroots Consumers: A Revelatory Case of a Chinese FinTech Innovation

Journal of the Association for Information Systems, Forthcoming
Number of pages: 56 Posted: 22 Apr 2020
Tianhui Tan, Ying Zhang, Cheng-Suang Heng and Chunmian Ge
National University of Singapore (NUS), University of Auckland Business School, National University of Singapore (NUS) and South China University of Technology
Downloads 451 (160,805)

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Qualitative method, IT-enabled empowerment, grassroots consumers, FinTech, emerging market

2.

Online Product Sampling on E-Commerce Platforms: An Empirical Analysis of Sales Spillover Effects

Number of pages: 55 Posted: 26 Jun 2018
Ying Zhang, Khim Yong Goh and Zhijie Lin
University of Auckland Business School, National University of Singapore (NUS) and Tsinghua University - School of Economics & Management
Downloads 364 (203,870)
Citation 1

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product sampling, product trial, spillover effect, electronic commerce, econometric analysis

3.

The Signaling Effect of Sampling Size in Online Physical Goods Sampling

Number of pages: 42 Posted: 01 Sep 2016 Last Revised: 20 Apr 2020
Zibo Liu, Zhijie Lin, Ying Zhang and Yong Tan
Fudan University, School of Management, Department of Information Management and Information Systems, Tsinghua University - School of Economics & Management, University of Auckland Business School and University of Washington - Michael G. Foster School of Business
Downloads 338 (222,746)

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product sampling; product type; signaling effect; structural model

4.

Can Social Technologies Drive Purchases in E-Commerce Live Streaming? An Empirical Study of Broadcasters' Cognitive and Affective Social Call-To-Actions

Number of pages: 73 Posted: 04 Jun 2024
Yutong Guo, Ying Zhang, Khim Yong Goh and Xixian Peng
The Chinese University of Hong Kong, Shenzhen - School of Management and Economics, University of Auckland Business School, National University of Singapore (NUS) and Zhejiang University - School of Management
Downloads 249 (307,444)
Citation 2

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live streaming, e-commerce, social call-to-actions, hedonic/utilitarian products, influencers, econometric analysis

5.

Human Flesh Search: What Did We Find?

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Human Flesh Search: What Did We Find?

Information & Management, 56(4), 476-492. https://doi.org/10.1016/j.im.2018.09.009 , The University of Auckland Business School Research Paper Series
Posted: 18 Oct 2021
Cheng-Suang Heng, Zhijie Lin, Xiaoying Xu, Ying Zhang and Yixuan Zhao
National University of Singapore (NUS), Tsinghua University - School of Economics & Management, South China University of Technology - School of Business Administration (SBA), University of Auckland Business School and Nanjing University

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Human Flesh Search, Online community, Contagious and non-contagious mechanism, IT affordances and constraints

6.

Provider experience and order selection in the sharing economy

Information Systems Journal, 1-30. DOI: 10.1111/isj.12398
Posted: 20 Mar 2023
Zhijie Lin and Ying Zhang
Tsinghua University - School of Economics & Management and University of Auckland Business School

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collaborative economy, experience, gig economy, order selection, sharing economy

7.

Trust in sharing accommodation sector: an institution-based trust perspective

Internet Research. DOI: DOI 10.1108/INTR-04-2021-0261
Posted: 20 Mar 2023
Jialing Zhao, Hongwei Wang, Ying Zhang and Yuxin Huang
Tongji University, Tongji University - School of Economics and Management, University of Auckland Business School and Soochow University, Research Centre for Smarter Supply Chain and Dongwu Business School

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Sharing economy, Airbnb, Institution-based trust, Empirical study

8.

Online Advertising and Real Estate sales: evidence from the Housing Market

Electronic Commerce Research. DOI: 10.1007/s10660-022-09584-2
Posted: 20 Mar 2023
Xiuzhi Zhang, Ying Zhang and Zhijie Lin
Renmin University of China, University of Auckland Business School and Tsinghua University - School of Economics & Management

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Online advertising, Advertising impression, Housing market, Housing price

9.

Online property brokerage platform and prices of second-hand houses: Evidence from Lianjia’s entry

Electronic Commerce Research and Applications, 50, 1-8. DOI: 10.1016/j.elerap.2021.101104
Posted: 20 Mar 2023
Xiuzhi Zhang, Zhijie Lin, Ying Zhang, Yiqing Zheng and Jian Zhang
Renmin University of China, Tsinghua University - School of Economics & Management, University of Auckland Business School, Tsinghua University and Central University of Finance & Economics - School of Economics

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Lianjia, Brokerage platform, Online intermediary, Platform entry, Housing price, Housing market

10.

The signaling effect of sampling size in physical goods sampling via online channels

Production and Operations Management, 31, 529–546. DOI: 10.1111/poms.13557
Posted: 20 Mar 2023
Zibo Liu, Zhijie Lin, Ying Zhang and Yong Tan
Fudan University, School of Management, Department of Information Management and Information Systems, Tsinghua University - School of Economics & Management, University of Auckland Business School and University of Washington - Michael G. Foster School of Business

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product sampling, product type, signaling effect, structural model

11.

An Empirical Study of Free Product Sampling and Rating Bias

Information Systems Research, 30(1), 260-275. https://doi.org/10.1287/isre.2018.0801 , The University of Auckland Business School Research Paper Series
Posted: 18 Oct 2021
Zhijie Lin, Ying Zhang and Yong Tan
Tsinghua University - School of Economics & Management, University of Auckland Business School and University of Washington - Michael G. Foster School of Business

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product sampling, product trial, rating bias, product review, word-of-mouth, electronic commerce, econometric analysis

12.

Unraveling the Effect of Competing Product Reviews on Consumer Choice and the Moderating Role of Consumer–Reviewer Peer Types

IEEE Transactions on Engineering Management, forthcoming https://doi.org/10.1109/TEM.2021.3091180 , The University of Auckland Business School Research Paper Series
Posted: 18 Oct 2021
Ying Zhang, Khim Yong Goh and Qingliang Wang
University of Auckland Business School, National University of Singapore (NUS) and Xi'an Jiaotong University (XJTU)

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13.

Predicting the Helpfulness of Online Product Reviews: A Multilingual Approach

Electronic Commerce Research and Applications 27(1), 2018, pp. 1-10. https://doi.org/10.1016/j.elerap.2017.10.008 , The University of Auckland Business School Research Paper Series
Posted: 18 Oct 2021
Ying Zhang and Zhijie Lin
University of Auckland Business School and Tsinghua University - School of Economics & Management

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Word-of-mouth, Product reviews, Multilingual reviews, Review helpfulness, Prediction

14.

Investigating the Sales Spillover Effects of Online Product Sampling in E-Commerce

Proceedings of the 2017 International Conference on Information Systems (ICIS 2017). https://aisel.aisnet.org/icis2017/EBusiness/Presentations/23/ , The University of Auckland Business School Research Paper Series
Posted: 18 Oct 2021
Ying Zhang, Khim Yong Goh and Zhijie Lin
University of Auckland Business School, National University of Singapore (NUS) and Tsinghua University - School of Economics & Management

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15.

Winning Over Grassroots Consumers: An Empowerment Perspective of Yu’E Bao

Proceedings of the 19th Pacific Asia Conference on Information Systems (PACIS 2015). https://aisel.aisnet.org/pacis2015/115 , The University of Auckland Business School Research Paper Series
Posted: 18 Oct 2021
Tianhui Tan, Ying Zhang, Cheng-Suang Heng and Chunmian Ge
National University of Singapore (NUS), University of Auckland Business School, National University of Singapore (NUS) and South China University of Technology

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16.

Human Resource Flow and Software Firm Performance: The Role of Direct vs. Indirect Competitors

Proceedings of the 19th Pacific Asia Conference on Information Systems (PACIS 2015). https://aisel.aisnet.org/pacis2015/115 , The University of Auckland Business School Research Paper Series
Posted: 18 Oct 2021
Ying Zhang, Yuxin Huang and Chunmian Ge
University of Auckland Business School, affiliation not provided to SSRN and South China University of Technology

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17.

How Online Social Networks Affect My Job Choice Intention: An Empirical Approach

Proceedings of the 18th Pacific Asia Conference on Information Systems (PACIS 2014). https://aisel.aisnet.org/pacis2014/324 , The University of Auckland Business School Research Paper Series
Posted: 18 Oct 2021
Tianhui Tan, Ying Zhang and Atreyi Kankanhalli
National University of Singapore (NUS), University of Auckland Business School and National University of Singapore (NUS) - Department of Information Systems and Analytics

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18.

Unraveling the Information Role of Online Reviews: Distinguishing between the Competing Effect, Local and Global Peer Effects on Consumer Choice

Proceedings of the 2013 International Conference on Information Systems (ICIS 2013). https://aisel.aisnet.org/icis2013/proceedings/EconomicsOfIS/12/ , The University of Auckland Business School Research Paper Series
Posted: 18 Oct 2021
Ying Zhang, Khim Yong Goh and Qingliang Wang
University of Auckland Business School, National University of Singapore (NUS) and Xi'an Jiaotong University (XJTU)

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Other Papers (1)

Total Downloads: 0
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1.

Online Advertising and Real Estate sales: evidence from the Housing Market

Electronic Commerce Research, 23(1), 605-622. DOI: 10.1007/s10660-022-09584-2., The University of Auckland Business School Research Paper Series
Posted: 26 Jul 2023 Last Revised: 27 Jul 2023
Xiuzhi Zhang, Ying Zhang and Zhijie Lin
Renmin University of China, University of Auckland Business School and Tsinghua University - School of Economics & Management

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Online advertising, Advertising impression, Housing market, Housing price