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David M. Muir

University of Delaware - Department of Business Administration

Assistant Professor of Marketing

20 Orchard Rd

Newark, DE 19716

United States

http://udel.edu/~muir

  • University of Delaware - Department of Business Administration

SCHOLARLY PAPERS

3

DOWNLOADS

825

TOTAL CITATIONS

9

Scholarly Papers (3)

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1.

Everywhere and at All Times: Mobility, Consumer Decision Making, and Choice

Number of pages: 27 Posted: 27 Sep 2016 Last Revised: 29 Sep 2016
Nicholas H. Lurie, Jonah A. Berger, Zoey Chen, Beibei Li, Hongju Liu, Charlotte Mason, David M. Muir, Grant M. Packard, Joseph Pancras, Ann Schlosser, Baohong Sun and Rajkumar Venkatesan
University of Connecticut School of Business, University of Pennsylvania - Marketing Department, University of Miami, Carnegie Mellon University - H. John Heinz III School of Public Policy and Management, Peking University - Guanghua School of Management, University of Georgia, University of Delaware - Department of Business Administration, York University - Schulich School of Business, University of Connecticut - Department of Marketing, University of Washington - Department of Marketing and International Business, Cheung Kong Graduate School of Business and University of Virginia - Darden School of Business
Downloads 468 (153,016)
Citation 8

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Decision Making, Choice Behavior, Digital Marketing, Mobile Marketing, Electronic Commerce

2.

Do Consumers Value Price Transparency?

Number of pages: 43 Posted: 16 Nov 2016 Last Revised: 14 Oct 2017
Katja Seim, Maria Ana Vitorino and David M. Muir
Yale School of Management, INSEAD and University of Delaware - Department of Business Administration
Downloads 240 (328,850)
Citation 1

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Pricing, Transparency, Information, Consumer Valuation

3.

The Demand for One-to-One Customization on the Internet: Evidence from the Retail PC Hardware Industry

Number of pages: 36 Posted: 10 Aug 2015
David M. Muir
University of Delaware - Department of Business Administration
Downloads 117 (613,149)

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one-to-one marketing, retail customization, online retailing, geographic isolation, agglomeration