Günter J. Hitsch

University of Chicago - Booth School of Business

5807 S. Woodlawn Avenue

Chicago, IL 60637

United States

  • University of Chicago - Booth School of Business

SCHOLARLY PAPERS

14

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SSRN CITATIONS
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Top 2,792

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232

CROSSREF CITATIONS

227

Scholarly Papers (14)

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1.

What Makes You Click? Mate Preferences and Matching Outcomes in Online Dating

MIT Sloan Research Paper No. 4603-06
Number of pages: 63 Posted: 11 Apr 2006
Günter J. Hitsch, Ali Hortacsu and Dan Ariely
University of Chicago - Booth School of Business, University of Chicago - Department of Economics and Duke University - Fuqua School of Business
Downloads 8,673 (703)
Citation 30

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2.

Generalizable and Robust TV Advertising Effects

Downloads 3,411 ( 3,548)
Citation 6

Generalizable and Robust TV Advertising Effects

Number of pages: 68 Posted: 20 Jan 2020 Last Revised: 07 Aug 2020
Bradley Shapiro, Günter J. Hitsch and Anna Tuchman
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and Northwestern - Kellogg
Downloads 3,408 (3,486)
Citation 8

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Advertising, Publication Bias, Generalizability

Generalizable and Robust TV Advertising Effects

NBER Working Paper No. w27684
Number of pages: 42 Posted: 17 Aug 2020
Bradley Shapiro, Günter J. Hitsch and Anna Tuchman
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and Northwestern - Kellogg
Downloads 3 (747,462)
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3.

Heterogeneous Treatment Effects and Optimal Targeting Policy Evaluation

Number of pages: 64 Posted: 06 Feb 2018
Günter J. Hitsch and Sanjog Misra
University of Chicago - Booth School of Business and University of Chicago - Booth School of Business
Downloads 1,992 (8,820)
Citation 10

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Targeting, customer relationship management (CRM), causal inference, machine learning, field experiments

4.

Matching and Sorting in Online Dating

Number of pages: 48 Posted: 30 Mar 2008
Günter J. Hitsch, Ali Hortacsu and Dan Ariely
University of Chicago - Booth School of Business, University of Chicago - Department of Economics and Duke University - Fuqua School of Business
Downloads 1,708 (11,297)
Citation 58

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matching, market design, Gale-Shapley, marriage, sorting

5.

Prices and Promotions in U.S. Retail Markets: Evidence from Big Data

Downloads 1,169 ( 20,365)
Citation 20

Prices and Promotions in U.S. Retail Markets: Evidence from Big Data

Chicago Booth Research Paper No. 17-18
Number of pages: 90 Posted: 19 May 2017 Last Revised: 20 Aug 2019
Günter J. Hitsch, Ali Hortacsu and Xiliang Lin
University of Chicago - Booth School of Business, University of Chicago - Department of Economics and University of Chicago - Booth School of Business
Downloads 1,098 (21,994)
Citation 15

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pricing, promotions, retailing

Prices and Promotions in U.S. Retail Markets: Evidence from Big Data

University of Chicago, Becker Friedman Institute for Economics Working Paper No. 2019-117
Number of pages: 91 Posted: 27 Sep 2019
Günter J. Hitsch, Ali Hortaçsu and Xiliang Lin
University of Chicago - Booth School of Business, University of Chicago and University of Chicago - Booth School of Business
Downloads 64 (399,152)

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Prices and Promotions in U.S. Retail Markets: Evidence from Big Data

NBER Working Paper No. w26306
Number of pages: 91 Posted: 23 Sep 2019
Günter J. Hitsch, Ali Hortaçsu and Xiliang Lin
University of Chicago - Booth School of Business, University of Chicago and University of Chicago - Booth School of Business
Downloads 7 (714,385)
Citation 7
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6.

An Empirical Model of Advertising Dynamics

Number of pages: 43 Posted: 18 Dec 2003
Jean-Pierre Dubé, Günter J. Hitsch and Puneet Manchanda
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of Michigan, Stephen M. Ross School of Business
Downloads 1,164 (20,411)
Citation 31

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Dynamic Oligopoly, Markov Perfection, Advertising

7.

Do Switching Costs Make Markets Less Competitive?

Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 20-002
Number of pages: 48 Posted: 13 Jun 2006 Last Revised: 28 Aug 2016
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 1,058 (23,520)
Citation 40

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switching costs, dynamic model, brand loyalty, state dependence

8.

State Dependence and Alternative Explanations for Consumer Inertia

Downloads 498 ( 65,208)
Citation 85

State Dependence and Alternative Explanations for Consumer Inertia

Chicago Booth School of Business Research Paper No. 09-14
Number of pages: 54 Posted: 18 Mar 2009 Last Revised: 14 Apr 2010
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 444 (74,345)
Citation 2

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state dependence, heterogeneity, search, learning

State Dependence and Alternative Explanations for Consumer Inertia

NBER Working Paper No. w14912
Number of pages: 48 Posted: 29 Apr 2009 Last Revised: 30 Apr 2009
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 54 (434,568)
Citation 20

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9.

Tipping and Concentration in Markets with Indirect Network Effects

Chicago GSB Research Paper No. 08-08
Number of pages: 47 Posted: 21 Jan 2008 Last Revised: 11 Aug 2008
Jean-Pierre Dubé, Günter J. Hitsch and Pradeep K. Chintagunta
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of Chicago
Downloads 497 (65,208)
Citation 24

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Dynamic Oligopoly, network effects, antitrust, concentration, durable goods, penetration pricing

10.

Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession

Downloads 436 ( 76,519)
Citation 11

Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession

Chicago Booth Research Paper No. 15-44
Number of pages: 68 Posted: 11 Oct 2015 Last Revised: 19 May 2017
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 224 (156,759)
Citation 1

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Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession

Chicago Booth Research Paper No. 15-18, Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 2-036
Number of pages: 63 Posted: 17 Jul 2015
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 200 (174,723)

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Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession

NBER Working Paper No. w21446
Number of pages: 63 Posted: 18 Aug 2015
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 12 (674,850)
Citation 8

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11.

Category Pricing with State Dependent Utility

Number of pages: 42 Posted: 14 Jan 2006
Jean-Pierre Dubé, Günter J. Hitsch, Peter E. Rossi and Maria Ana Vitorino
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business, University of California, Los Angeles (UCLA) - Anderson School of Management and INSEAD
Downloads 257 (137,556)
Citation 3

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Dynamic pricing, loyalty, state dependence, consumer heterogeneity

12.

The Joint Identification of Utility and Discount Functions from Stated Choice Data: An Application to Durable Goods Adoption

Downloads 202 (173,365)
Citation 12

The Joint Identification of Utility and Discount Functions from Stated Choice Data: An Application to Durable Goods Adoption

Quantitative Marketing and Economics, Forthcoming, Chicago Booth Research Paper No. 12-48
Number of pages: 53 Posted: 09 Sep 2012 Last Revised: 26 Jul 2014
Jean-Pierre Dubé, Günter J. Hitsch and Pranav Jindal
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and UNC Kenan-Flagler Business School
Downloads 195 (178,958)
Citation 1

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conjoint analysis, diffusion models, durable goods adoption, dynamic discrete choice models, identification of discount factors

The Joint Identification of Utility and Discount Functions from Stated Choice Data: An Application to Durable Goods Adoption

NBER Working Paper No. w18393
Number of pages: 47 Posted: 15 Sep 2012
Jean-Pierre Dubé, Günter J. Hitsch and Pranav Jindal
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and UNC Kenan-Flagler Business School
Downloads 7 (714,385)
Citation 1

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13.

State-Dependent Demand Estimation with Initial Conditions Correction

Downloads 133 (247,252)

State-Dependent Demand Estimation with Initial Conditions Correction

Columbia Business School Research Paper Forthcoming
Number of pages: 38 Posted: 24 Aug 2019 Last Revised: 14 Apr 2020
Andrey Simonov, Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
Columbia University - Columbia Business School, University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 126 (258,532)

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initial conditions, state dependence, consumer demand, brand choice

State-Dependent Demand Estimation with Initial Conditions Correction

NBER Working Paper No. w26217
Number of pages: 37 Posted: 09 Sep 2019
Andrey Simonov, Jean-Pierre Dubé, Günter J. Hitsch and Peter Rossi
Columbia University - Columbia Business School, University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 7 (714,385)
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14.

Research Note: Procedure for Building Nielsen Ad Intel Data and Merging with Nielsen RMS Scanner Data

Number of pages: 12
Bradley Shapiro, Günter J. Hitsch and Anna Tuchman
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and Northwestern - Kellogg
Downloads 6

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Advertising, Nielsen, Data, Build