Sulin Ba

University of Connecticut School of Business

Associate Dean of Research and Treibick Family Chair

368 Fairfield Road

Storrs, CT 06269-2041

United States

  • University of Connecticut School of Business

SCHOLARLY PAPERS

33

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9,790

TOTAL CITATIONS
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Top 5,801

in Total Papers Citations

106

Scholarly Papers (33)

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1.

Evidence of the Effect of Trust Building Technology in Electronic Markets: Price Premiums and Buyer Behavior

MIS Quarterly, Vol. 26, No. 3, pp. 243-268, September 2002
Number of pages: 26 Posted: 14 Dec 2006
Sulin Ba and Paul A. Pavlou
University of Connecticut School of Business and University of Miami Herbert Business School
Downloads 1,153 (40,658)
Citation 20

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Trust, credibility, reputation, information asymmetry, price premiums, feedback mechanisms, electronic markets, online risks

2.

An Exploratory Study of the Impact of E-Service Process on Online Customer Satisfaction

Number of pages: 42 Posted: 14 Dec 2006
Sulin Ba and Wayne Johansson
University of Connecticut School of Business and Government of the United States of America - Department of Homeland Security
Downloads 990 (50,513)

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Web-based technology capabilities, Technology design of e-service process, Online customer satisfaction, Electronic service delivery system

3.

Technology Adaptation: The Case of a Computer-Supported Inter-Organizational Virtual Team

MIS Quarterly, Vol. 24, No. 4 (Dec., 2000), pp. 569-600
Number of pages: 33 Posted: 14 Dec 2014 Last Revised: 14 May 2015
Ann Majchrzak, Ronald Rice, Arvind Malhotra, Nelson King and Sulin Ba
University of Southern California - Marshall School of Business, University of California, Santa Barbara (UCSB), University of North Carolina Kenan-Flagler Business School, American University of Beirut - Olayan School of Business and University of Connecticut School of Business
Downloads 910 (56,769)
Citation 8

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4.

Computer-Mediated Inter-Organizational Knowledge-Sharing: Insights From a Virtual Team Innovating Using a Collaborative Tool

Information Resources Management Journal, Vol. 13, No. 1, 2000
Number of pages: 3 Posted: 14 Dec 2014
Ann Majchrzak, Ronald Rice, Nelson King, Arvind Malhotra and Sulin Ba
University of Southern California - Marshall School of Business, University of California, Santa Barbara (UCSB), American University of Beirut - Olayan School of Business, University of North Carolina Kenan-Flagler Business School and University of Connecticut School of Business
Downloads 698 (80,819)
Citation 2

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5.

Understanding Online Purchase Decision Making: The Effects of Unconscious Thought, Information Quality, and Information Quantity

Number of pages: 35 Posted: 23 Nov 2016
Jie Gao, Cheng Zhang, Ke Wang and Sulin Ba
Fudan University - School of Management, Fudan University, Fudan University - School of Management and University of Connecticut School of Business
Downloads 610 (96,025)
Citation 12

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Unconscious Thought, Information Quality, Information Quantity, Information Processing

6.

Managing the Crowds: The Effect of Prize Guarantees and In-Process Feedback on Participation in Crowdsourcing Contests

University of Connecticut School of Business Research Paper No. 18-11
Number of pages: 47 Posted: 13 Apr 2018 Last Revised: 01 Jul 2018
Lian Jian, Sha Yang, Sulin Ba, Li Lu and Crystal Jiang
University of Southern California - Annenberg School for Communication and Journalism, University of Southern California - Marshall School of Business, University of Connecticut School of Business, West Chester University of Pennsylvania - College of Business and Public Management and City University of Hong Kong (CityU)
Downloads 509 (120,507)
Citation 6

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Crowdsourcing Contest, Feedback, Prize Guarantees, Uncertainty, Participation

7.

Evidence of the Effect of Trust Building Technology in Electronic Markets: Price Premium and Buyer Behavior

MIS Quarterly 26, 3, 243-268
Number of pages: 26 Posted: 18 Jan 2014
Paul A. Pavlou and Sulin Ba
University of Miami Herbert Business School and University of Connecticut School of Business
Downloads 479 (129,921)

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Trust, credibility, reputation, information asymmetry, price premiums, feedback mechanisms, electronic markets, online risks

8.

Promotional Marketing or Word-of-Mouth? Evidence from Online Restaurant Reviews

Information Systems Research, 24(3): 596-612. 2013
Number of pages: 46 Posted: 30 May 2013 Last Revised: 12 Jan 2017
Xianghua Lu, Sulin Ba, Lihua Huang and Yue Feng
Fudan University - School of Management, University of Connecticut School of Business, Fudan University and University of Connecticut - School of Business
Downloads 462 (135,459)
Citation 30

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Promotional marketing, online review, keyword sponsored search, online coupon, word of mouth, product price, product sales

9.

Mobile App Adoption and Its Differential Impact on Consumer Shopping Behavior

Sulin Ba, Shu He, and Shun-Yang Lee, Mobile App Adoption and Its Differential Impact on Consumer Shopping Behavior. Production and Operations Management (2021), https://doi.org/10.1111/poms.13577
Number of pages: 42 Posted: 14 Jan 2021 Last Revised: 27 Oct 2021
Sulin Ba, Shu He and Shun-Yang Lee
University of Connecticut School of Business, University of Florida - Warrington College of Business Administration and Northeastern University - Marketing Area
Downloads 454 (138,327)
Citation 2

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mobile application adoption, price sensitivity, search behavior, consumer heterogeneity

10.

A Model of Vertical Differentiation for Online Retailing

Number of pages: 41 Posted: 03 Oct 2006 Last Revised: 03 Aug 2014
Sulin Ba, Jan Stallaert and Zhongju Zhang
University of Connecticut School of Business, University of Connecticut - School of Business and Arizona State University, W. P. Carey School of Business
Downloads 429 (147,762)
Citation 2

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e-service, service quality, price competition, vertical differentiation, competitive strategy

11.

Optimal Pricing and Permissions Strategy for Virtual Good Creators in Second Life

Number of pages: 35 Posted: 23 Sep 2008 Last Revised: 03 Jul 2014
Sulin Ba and Dan Ke
University of Connecticut School of Business and University of Connecticut - Department of Operations & Information Management
Downloads 335 (194,730)
Citation 1

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virtual world, Second Life, pricing strategy, virtual goods, permissions

12.

Online Price Dispersion: A Game Theoretic Perspective and Empirical Evidence

Information Systems Research. 23(2): 575-592. 2012.
Number of pages: 37 Posted: 28 Feb 2007 Last Revised: 14 May 2015
Sulin Ba, Jan Stallaert and Zhongju Zhang
University of Connecticut School of Business, University of Connecticut - School of Business and Arizona State University, W. P. Carey School of Business
Downloads 314 (208,831)

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e-service, service quality, price competition, vertical differentiation, brand recognition

13.

Stock Market Reaction to Green Vehicle Innovation

Production and Operations Management, Vol. 22, Issue 4, pp.976-990, 2013
Number of pages: 40 Posted: 02 Apr 2012 Last Revised: 17 Jul 2014
Sulin Ba, Ling Lei Lisic, Qindong Liu and Jan Stallaert
University of Connecticut School of Business, Virginia Tech - Pamplin College of Business, Dow Chemical Portfolio Investments and University of Connecticut - School of Business
Downloads 290 (227,398)

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Automobile Industry, Corporate Sustainability, Event Study, Green Innovation, New Product Development

14.

Navigating the Influencer Marketplace: Long-Tail Effects and Content Strategies

Number of pages: 39 Posted: 19 Oct 2023 Last Revised: 26 Dec 2024
Lanfei Shi, Shu He and Sulin Ba
University of Virginia - McIntire School of Commerce, University of Florida - Warrington College of Business Administration and University of Connecticut School of Business
Downloads 185 (352,560)

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Social media; Influencer marketing; Two-sided marketplace; Sponsored content; Content creation

15.

Salience Bias in Crowdsourcing Contests

University of Connecticut School of Business Research Paper No. 17-01
Number of pages: 39 Posted: 03 Oct 2017 Last Revised: 04 Oct 2017
Ho Cheung Brian Lee, Sulin Ba, Xinxin Li and Jan Stallaert
Pennsylvania State University - Department of Supply Chain & Information Systems, University of Connecticut School of Business, University of Connecticut - Department of Operations & Information Management and University of Connecticut - School of Business
Downloads 182 (357,672)
Citation 3

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behavioral economics, crowdsourcing, salience bias, parallel path effect, competition effect

16.

Digital Health Communities: The Effect of Their Motivation Mechanisms

Decision Support Systems. 55(4): 953-959. 2013
Number of pages: 7 Posted: 15 May 2015
Sulin Ba and Lei Wang
University of Connecticut School of Business and University of Utah
Downloads 179 (363,004)

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Online communities, Motivation mechanisms, Digital health communities, Online social networks

17.

Building Trust in Online Auction Markets Through an Economic Incentive Mechanism

Number of pages: 31 Posted: 13 Jan 2017
Sulin Ba, Andrew B. Whinston and Han Zhang
University of Connecticut School of Business, University of Texas at Austin - Department of Information, Risk and Operations Management and Georgia Institute of Technology
Downloads 148 (427,231)
Citation 10

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Electronic commerce; Electronic markets; Online auction; Trusted third party; Certification authority; Digital certificate; Trust;

18.

Is User-Generated Content Always Helpful? The Effects of Online Forum Browsing on Consumers’ Travel Purchase Decisions

Decision Support Systems, 2020
Number of pages: 35 Posted: 28 Aug 2020
Xianghua Lu, Shu He, Shaohua Lian, Sulin Ba and Junjie Wu
Fudan University, University of Florida - Warrington College of Business Administration, Fudan University - Department of Information Management and Information Systems, University of Connecticut School of Business and Beihang University (BUAA)
Downloads 144 (436,772)

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user-generated content, online forums, information foraging theory

19.

Optimal Investment in Knowledge within a Firm Using a Market Mechanism

Management Science, Vol. 47, No. 9, pp.1203-1219, September 2001
Number of pages: 17 Posted: 08 Aug 2006
Sulin Ba, Jan Stallaert and Andrew B. Whinston
University of Connecticut School of Business, University of Connecticut - School of Business and University of Texas at Austin - Department of Information, Risk and Operations Management
Downloads 141 (444,231)
Citation 1

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Mechanism design, knowledge sharing, incentive compatibility, public goods, combinatorial aution, bundle auction, knowledge investment

20.

An Empirical Study of the Cross-Channel Effects between Web and Mobile Shopping Channels

Number of pages: 35 Posted: 23 Nov 2016
Lei Huang, Xianghua Lu and Sulin Ba
Fudan University - School of Management, Fudan University - School of Management and University of Connecticut School of Business
Downloads 132 (468,574)
Citation 2

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Mobile Commerce, Multichannel Retailing, Synergy Effect, Cannibalization Effect

21.

Establishing Online Trust Through a Community Responsibility System

Decision Support Systems. 31(3): 323-336. July 2001.
Number of pages: 33 Posted: 13 Jan 2017
Sulin Ba
University of Connecticut School of Business
Downloads 130 (474,312)
Citation 4

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Online community; Game theory; Community responsibility system; Online transactions

22.

Measuring E-Service Quality: An Exploratory Comparison Study of Virtual Worlds and Websites

Number of pages: 44 Posted: 31 May 2013
Sulin Ba, Dan Ke, Jan Stallaert and Zhongju Zhang
University of Connecticut School of Business, University of Connecticut - Department of Operations & Information Management, University of Connecticut - School of Business and Arizona State University, W. P. Carey School of Business
Downloads 126 (486,173)

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Virtual worlds, Online customer service, Service quality, Immersion, Presence, Social presence theory, Media richness theory, User satisfaction

23.

The Value of Teamwork: Evidence from Crowdsourcing Contests

Number of pages: 38 Posted: 07 Mar 2023 Last Revised: 30 Oct 2023
Huiyan Chen, Jing Peng, Jan Stallaert and Sulin Ba
University of Connecticut - Department of Operations & Information Management, University of Connecticut - Department of Operations & Information Management, University of Connecticut - School of Business and University of Connecticut School of Business
Downloads 124 (492,305)

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teamwork, incentive design, monetary reward, symbolic reward, experience

24.

Compositional Enterprise Modeling and Decision Support

Handbook on Decision Support Systems, Springer Verlag, Vol. 2, pp. 1443-1468, 2008
Number of pages: 24 Posted: 29 Apr 2008
Karl Reiner Lang, Sulin Ba and Andrew B. Whinston
City University of New York (CUNY) - Paul H. Chook Department of Information Systems & Statistics, University of Connecticut School of Business and University of Texas at Austin - Department of Information, Risk and Operations Management
Downloads 117 (514,644)

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Decision Support Systems, Enterprise Modeling, Compositional Modeling, Model Integration, Organizational Knowledge Base Design, Knowledge Components

25.

Building Online Trust in a Culture of Confucianism: The Impact of Process Flexibility and Perceived Control

ACM Transactions on Management Information Systems. 5(1): 2014. 1-23
Number of pages: 23 Posted: 15 May 2015 Last Revised: 18 Oct 2016
Lihua Huang, Sulin Ba and Xianghua Lu
Fudan University, University of Connecticut School of Business and Fudan University - School of Management
Downloads 111 (535,519)

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e-commerce, culture, trust, Confucianism, process flexibility, perceived control, online market

26.

One Size Fits All? The Differential Impact of Online Reviews and Coupons

Production and Operations Management, 2020
Number of pages: 54 Posted: 28 Aug 2020
Sulin Ba, Yuan Jin, Xinxin Li and Xianghua Lu
University of Connecticut School of Business, University of Connecticut - Department of Operations & Information Management, University of Connecticut - Department of Operations & Information Management and Fudan University
Downloads 105 (558,020)

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online reviews, promotions, consumer characteristics, product characteristics, individual consumer purchase decision

27.

Price Competition in E-Tailing Under Service and Recognition Differentiation

“Price competition in e-tailing under service and recognition differentiation.” (S. Ba, J. Stallaert, and J. Zhang) Electronic Commerce Research and Applications. 6(3). 2007.
Number of pages: 42 Posted: 14 Dec 2006 Last Revised: 21 Jul 2020
Sulin Ba, Jan Stallaert and Zhongju Zhang
University of Connecticut School of Business, University of Connecticut - School of Business and Arizona State University, W. P. Carey School of Business
Downloads 96 (593,808)

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e-service, service quality, price competition, brand recognition

28.

Introducing a Third Dimension in Information Systems Design: The Case for Incentive Alignment

Information Systems Research, Vol.12(3), p. 225-239, September 2001
Number of pages: 35 Posted: 13 Jan 2017
Sulin Ba, Jan Stallaert and Andrew B. Whinston
University of Connecticut School of Business, University of Connecticut - School of Business and University of Texas at Austin - Department of Information, Risk and Operations Management
Downloads 76 (683,432)
Citation 2

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Information Systems Design; Incentive Alignment; Distributed Decision Support Systems; Knowledge

29.

Oligopolistic Price Competition and Adverse Price Effect in Online Retailing Markets

Number of pages: 29 Posted: 13 Jan 2017
Sulin Ba, Jan Stallaert and Zhongju Zhang
University of Connecticut School of Business, University of Connecticut - School of Business and Arizona State University, W. P. Carey School of Business
Downloads 58 (789,292)
Citation 1

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Price competition, Vertical differentiation, e-Service, Service quality, Adverse price effect

30.

Choice of Transaction Channels: The Effects of Product Characteristics on Market Evolution

Number of pages: 47 Posted: 23 Nov 2016
Sulin Ba, Jan Stallaert, Andrew B. Whinston and Han Zhang
University of Connecticut School of Business, University of Connecticut - School of Business, University of Texas at Austin - Department of Information, Risk and Operations Management and Georgia Institute of Technology
Downloads 55 (810,426)

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Electronic Commerce, Electronic Markets, Evolutionarily Stable Equilibrium, Evolutionary Game Theory, Market Evolution, Product Characteristics, Stochastically Stable Equilibrium, Transaction Channel, Trusted Third Party

31.

Emergent Themes in the Interface between Economics of Information Systems and Management of Technology

Production and Operations Management, 26(4), 2017, 652-666
Number of pages: 38 Posted: 22 Sep 2016 Last Revised: 03 Feb 2018
Sulin Ba and Barrie R. Nault
University of Connecticut School of Business and University of Calgary - Haskayne School of Business
Downloads 48 (864,453)

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Management of Technology, Economics of Information Systems, Platforms, Productivity, Vertical Relations

32.

The Effectiveness of Online Shopping Characteristics and Well-Designed Websites on Satisfaction

MIS Quarterly, Vol. 36 No. 4, pp. 1131-1144, December 2012
Posted: 15 May 2015 Last Revised: 19 Oct 2018
Jifeng Luo, Sulin Ba and Han Zhang
Shanghai Jiao Tong University - Antai College of Economics and Management, University of Connecticut School of Business and Georgia Institute of Technology

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Product uncertainty, retailer visibility, service quality, website design, customer satisfaction, search goods, experience goods, archival data

33.

An Empirical Analysis of Virtual Goods Permission Rights and Pricing Strategies

Posted: 30 May 2013
Dan Ke, Sulin Ba, Jan Stallaert and Zhongju Zhang
University of Connecticut - Department of Operations & Information Management, University of Connecticut School of Business, University of Connecticut - School of Business and Arizona State University, W. P. Carey School of Business

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Virtual Worlds, Virtual Goods, Pricing Strategies, Permission Rights