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Ad Avoidance, Signaling, Advertising Strategy
Approximate Maximum Likelihood Estimator; Network Data Analysis; Paired Maximum Likelihood Estimator; Spatial Autocorrelation
Customer Reviews, Price Signaling, Quality Uncertainty
programmatic pricing, managerial decision-making, dynamic pricing, personalized pricing, marketing strategy, regulatory concerns
Privacy, consumer protection, competitive strategy, product design
online WOM content, information focus, satisfaction focus, preference correlation, consumer uncertainty, game theory
mobile scan-and-go, in-store mobile shopping, mobile payment service, consumption variety, transaction cost, technology adoption
salesforce productivity, public policy, incentive, income tax
pricing, inventory storage location, demand uncertainty
Global product strategy, cultural promotion, culture-commerce interaction, international marketing
Big Data, Technology Adoption, Efficiency Improvement, Experience
Algorithmic Pricing, Restricted characteristics, Privacy, Parity
Travel Cost, Search Cost, Interactive Effect, Pricing, Competition
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